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Journals
NIM Marketing Intelligence Review
Volume 7 (2015): Issue 2 (November 2015)
Open Access
NIM Marketing Intelligence Review
Volume 7 (2015): Issue 2 (November 2015)
Marketing Meets Product Design
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Open Access | Nov 05, 2015
Editorial
Jan R. Landwehr
Jan R. Landwehr
and
Andreas Herrmann
Andreas Herrmann
Open Access | Nov 05, 2015
Marketing and Product Design: A Rocky Love Affair
Jan R. Landwehr
Jan R. Landwehr
and
Andreas Herrmann
Andreas Herrmann
Open Access | Nov 05, 2015
Design for Affect: A Core Competency for the 21
st
Century
Ravindra Chitturi
Ravindra Chitturi
Open Access | Nov 05, 2015
Choosing Beauty and Feeling Good: How Attractive Product Design Increases Self-Affirmation
Claudia Townsend
Claudia Townsend
Open Access | Nov 05, 2015
Here’s Lookin’ at You, Kid: On the Instinctive Attractive Effect of Product Faces
Jan R. Landwehr
Jan R. Landwehr
Open Access | Nov 05, 2015
Strategically Integrated Design – Helping Brands to Keep Their Promises
Michael Krohn
Michael Krohn
Open Access | Nov 05, 2015
Predicting Preferences for Innovative Design: The “Repeated Evaluation Technique” (RET)
Claus-Christian Carbon
Claus-Christian Carbon
Open Access | Nov 05, 2015
Beyond Aesthetics: Seeing Form and Believing in Function
JoAndrea Hoegg
JoAndrea Hoegg
Open Access | Nov 05, 2015
Design and Iconic Brands
Open Access | Nov 05, 2015
How Good is Your User Experience? Measuring and Designing Interactions
Raimund Wildner
Raimund Wildner
,
Christine Kittinger-Rosanelli
Christine Kittinger-Rosanelli
and
Tim Bosenik
Tim Bosenik
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Volume 16 (2024)
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Volume 12 (2020)
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Issue 2 (November 2019)
AI and the Machine Age of Marketing
Issue 1 (May 2019)
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Volume 10 (2018)
Issue 2 (October 2018)
IoT - Consumers and the Internet of Things
Issue 1 (May 2018)
Brand Risk Matters
Volume 9 (2017)
Issue 2 (November 2017)
The Connected Consumer
Issue 1 (May 2017)
Digital Transformation
Volume 8 (2016)
Issue 2 (November 2016)
Marketing and Data Science
Issue 1 (May 2016)
Responsible Marketing
Volume 7 (2015)
Issue 2 (November 2015)
Marketing Meets Product Design
Issue 1 (May 2015)
Truly Accountable Marketing
Volume 6 (2014)
Issue 2 (November 2014)
Social Brand Engagement
Issue 1 (May 2014)
Emotions in Marketing
Volume 5 (2013)
Issue 2 (November 2013)
Issue 1 (May 2013)
Volume 4 (2012)
Issue 2 (November 2012)
Issue 1 (May 2012)
Volume 3 (2011)
Issue 2 (November 2011)
Issue 1 (May 2011)
Volume 2 (2010)
Issue 2 (November 2010)
Issue 1 (May 2010)
Volume 1 (2009)
Issue 2 (November 2009)
Issue 1 (May 2009)