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Journals
Management & Marketing
Volume 12 (2017): Issue 2 (June 2017)
Open Access
Management & Marketing
Volume 12 (2017): Issue 2 (June 2017)
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Open Access | Aug 22, 2017
Moral character effects in endorser perception
Joseph W. Chang
Joseph W. Chang
Open Access | Aug 22, 2017
Intercultural marketing: Culture and its influence on the efficiency of Facebook marketing communication
Lukáš Copuš
Lukáš Copuš
and
Karol Čarnogurský
Karol Čarnogurský
Open Access | Aug 22, 2017
Employing nation branding in the Middle East - United Arab Emirates (UAE) and Qatar
Cornelia Zeineddine
Cornelia Zeineddine
Open Access | Aug 22, 2017
The impact of nation branding campaigns on country image. Case Study: Romania
Anca-Georgiana Andrei
Anca-Georgiana Andrei
Open Access | Aug 22, 2017
Validating an instrument for measuring brand equity of CSR driven organizations in Malaysia
Karpal Singh Dara Singh
Karpal Singh Dara Singh
and
Md. Aminul Islam
Md. Aminul Islam
Open Access | Aug 22, 2017
Corporate social entrepreneurship versus social intrapreneurship: same idea, different trajectories ?
Shahrazad Hadad
Shahrazad Hadad
and
Ramona Cantaragiu
Ramona Cantaragiu
Open Access | Aug 22, 2017
Corporate and supply chain network governance of third party logistics service providers: Effects on buyers’ intention to continue the relationship
Avci Salih Börteçine
Avci Salih Börteçine
and
İyigün İsmail
İyigün İsmail
Open Access | Aug 22, 2017
Investigating the impact of environmental attitude on the decision to purchase a green product with the mediating role of environmental concern and care for green products
Majid Esmaeilpour
Majid Esmaeilpour
and
Elahe Bahmiary
Elahe Bahmiary
Open Access | Aug 22, 2017
Profitability and efficiency evaluation of the financial management of a socio-economic intervention
Rosario Cano Garcia
Rosario Cano Garcia
Open Access | Aug 22, 2017
The Common Energy Market of the European Union–Challenges and Perspectives
Ana-Maria Iulia Şanta
Ana-Maria Iulia Şanta
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