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NIM Marketing Intelligence Review
Volume 12 (2020): Issue 1 (May 2020)
Open Access
Motivating Crowds to Do Good: How to Build Crowdsourcing Platforms for Social Innovation
Thomas Kohler
Thomas Kohler
and
Henry Chesbrough
Henry Chesbrough
| Apr 24, 2020
NIM Marketing Intelligence Review
Volume 12 (2020): Issue 1 (May 2020)
Crowd Innovation: Hype or Help
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Published Online:
Apr 24, 2020
Page range:
42 - 47
DOI:
https://doi.org/10.2478/nimmir-2020-0007
Keywords
Open Innovation
,
Social Innovation
,
Crowdsourcing
,
Platforms
© 2020 Thomas Kohler et al., published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial 4.0 International License.
Thomas Kohler
Dornbirn, Austria
Henry Chesbrough
Faculty Director Garwood Center for Corporate Innovation, Hass School of Business University of California
Berkeley