[
- Teodor Baconsghi „Facebook, Fabrica de narcisism”, Editura Humanitas, Suceava, 2015.
]Search in Google Scholar
[
- Denis Higgins „William Bernach, Leo Burnett, George Gribbin, David Ogilvi, Rosser Reeves în dialog cu Denis Higgind, Cum se scrie în publicitate”, Editura Humanitas, Bucureşti, 2013.
]Search in Google Scholar
[
- Claude C. Hopkins „Viaţa mea în publicitate & publicitate ştiinţifică”, Editura Publica pocket, Bucureşti, 2015.
]Search in Google Scholar
[
- Navi Radjou, Jaideep Prabhu, Simone Ahuja – Juggad Innovation, Editura Random House Publishers, India, 2015.
]Search in Google Scholar
[
- Bhawna Sahjwani, Impact of COVID-19 Trauma on various sector, Idea Publishing, Delhi, 2020.
]Search in Google Scholar
[
- Jagdish N Sheth, The Howard-Sheth, Theory of Buyer Behavior, Wiley & Sons, New Delhi, India, 2020.
]Search in Google Scholar
[
- Jagdish Sheth, Journal of Business Research, Volume 117, September 2020.10.1016/j.jbusres.2020.05.059
]Search in Google Scholar
[
- Rani Sushmita, „Impact of COVID 19 on local economies, a qualitative study on changing dynamics of local busuness”, Idea Publishing, Brussels, 2020.
]Search in Google Scholar
[
- Răzvan Zaharia; Anca Cruceanu, Gestiunea forţelor de vânzare, Editura Uranus, Bucureşti, 2002.
]Search in Google Scholar
[
- Raport PwC: „Industria de media şi divertisment din România îşi va contracta rata de creştere în 2020 din cauza pandemiei COVID-19” https://www.pwc.ro/ro/media/press-release-2020/raport-pwc-industria-de-media-i-divertisment-din-romania-ii-va-.html
]Search in Google Scholar
[
- Raportul „The Nielsen Total Audience” din August 2020 https://www.nielsen.com/us/en/insights/article/2020/how-streaming-enablementin-2020-has-changed-the-media-landscape/
]Search in Google Scholar
[
- https://www.marketwatch.com/story/these-budget-savvy-video-stars-of-tiktok-want-to-save-you-thousands-of-dollars-2019-12-06
]Search in Google Scholar
[
- https://www.clickz.com/why-the-pandemic-is-a-good-time-for-advertisers/262062/
]Search in Google Scholar
[
- https://realitateafinanciara.net/studiu-netflix-si-hbo-go-crestere-spec-taculoasa-pe-piata-media-din-romania-ca-efect-al-restrictiilor/
]Search in Google Scholar
