<abstract xmlns="http://www.w3.org/1999/xhtml">The aim of this paper is to create and present a model which suggests what and how Instagram tools should be used by a new travel influencer trademark in order to create intangible values to become a brand. The paper presents the results of research on travel influencer brands and also the results of a travel influencer trademark created by the <italic>Traveler’s Child</italic>. In addition, types of visual content are introduced in order to differentiate content posted by brands and trademark. The authors include recommendations for travel influencer trademark owners on how to process through branding stages, while using Instagram tools so that to create intangible values, which would allow a trademark to become a brand.</abstract>

Building a Travel Influencer Brand Using Instagram Tools

<abstract xmlns="http://www.w3.org/1999/xhtml">The article analyses the factors that determine the probability of debtors’ default in the Lithuanian peer-to-peer market. The results of this study are compared with previous research.</abstract>

Finance Department, Faculty of Economics and Management

Determinants of Default in Lithuanian Peer-To-Peer Platforms

<abstract xmlns="http://www.w3.org/1999/xhtml">The paper analyses the ways how to engage more customers using anime stylized advertisement and provides new insights on it. The data was obtained through the scientific literature analysis and qualitative research. The results were provided based on in-depth interviews.</abstract>

Customer Engagement through Using Anime Stylized Advertisement

<abstract xmlns="http://www.w3.org/1999/xhtml">The article presents a theoretical concept of an anthropological approach in strategic municipal management as well as work of researchers in development of anthropological methodology in strategic management. Pursuing the aim to develop theoretical discourse, the results of the performed qualitative research which confirm the actuality of an anthropological approach and application possibilities in municipal strategic planning are presented.</abstract>

Business and Public Administration Department

The Use of Anthropological Approach in Municipal Strategic Planning

<abstract xmlns="http://www.w3.org/1999/xhtml">The article deals with the constituents of organizational commitment and organizational cynicism and in order to concisely present systematised material disclosing the very essence of the phenomena, the authors analyse their interrelation, the specificity of development (organizational commitment) and management (organizational cynicism), their causes, importance and / or consequences caused. The aim of research is to distinguish the dimensions of the relationship of these phenomena highlighting the quintessence of organizational commitment and organizational cynicism.</abstract>

Department of Management, Faculty of Economics and Management

The Quintessence of Organizational Commitment and Organizational Cynicism

<abstract xmlns="http://www.w3.org/1999/xhtml">The primary objective of the paper is to offer qualitative analysis based on the previous relevant theoretical and empirical work for the correlation between systematic and methodological implementation of organizational commitment throughout its learning capacity and organizational culture. The co-integration of the two critical issues stresses the significance and influence of contemporary and holistic models, such as, the OCTA-PACE model, and its convergence to High Commitment management Model (HCM), as highly important for organizational growth and competitiveness of business entities.</abstract>

Centre for Economic Researches (CER) at the Faculty of Economics

Ss. Cyril and Methodius University in Skopje

Managing the Learning Capacity of Organizational Culture in Relation to Organizational Commitment: Methodological and Empirical Overview

<abstract xmlns="http://www.w3.org/1999/xhtml">The paper discusses peculiarities of gender-induced differences in consumer choice behaviour. The problem solved in the paper is addressed as: what are gender-induced differences in the consumer’s decision while choosing cosmetics for men? The patterns of consumer behaviour while choosing cosmetics for men are determined by applying qualitative and quantitative research methods.</abstract>

Gender-induced Differences while Choosing Cosmetics for Men: A Case of Lithuania

<abstract xmlns="http://www.w3.org/1999/xhtml">This paper examines the relationship between common stock return and corporate cultural behaviour of twenty listed firms from Shanghai Stock Exchange. The particular research questions of this study include: whether corporate cultural behaviour impacts common stock returns and under what conditions it impacts shareholder expectations and corporate governance.</abstract>

The Impact of Corporate Cultural Behaviour on Common Stock Return: Some Implications for Corporate Governance

<abstract xmlns="http://www.w3.org/1999/xhtml">The aim of the article is to discuss and distinguish the notion of decentralisation within time, institutional economics and political organisation of States, as well as the role of decentralisation in the context of those political organisations. The differences between the notions of decentralisation and federalism are differentiated in order to avoid misinterpretations of the notions.</abstract>

Presumptions of Decentralisation in the Context of Institutional and Political Economy

AHEAD OF PRINT

Volume 90 (2023): Issue 1 (December 2023)

Volume 89 (2023): Issue 1 (June 2023)

Volume 88 (2022): Issue 1 (December 2022)

Volume 87 (2022): Issue 1 (June 2022)

Volume 86 (2021): Issue 1 (December 2021)

Volume 85 (2021): Issue 1 (June 2021)

Volume 84 (2020): Issue 1 (December 2020)

Volume 83 (2020): Issue 1 (June 2020)

Volume 82 (2019): Issue 1 (December 2019)

Volume 81 (2019): Issue 1 (June 2019)

Volume 80 (2018): Issue 1 (December 2018)

Volume 79 (2018): Issue 1 (June 2018)

Volume 78 (2017): Issue 1 (December 2017)

Volume 77 (2017): Issue 1 (June 2017)

Management of Organizations: Systematic Research

 The scientific issue “Management of Organizations: Systematic Research” was founded by Vytautas Magnus University in 1995. It publishes management and other scientific systematic research, reviews important scientific works as well as discusses practical problems of management.  The journal “Management of Organizations: Systematic Research” covers quite a wide range of subjects: methodology of management, analysis of organizational concept, interaction of organization and microeconomic environment, theory and practice of entrepreneurship, organizational design, human resource management, methodology of administration, marketing management, strategic management, finance management, production management, tendencies of management development, theories of international business and its organization, business globalization.  Rejection Rate:   22%   Archiving  Sciendo archives the contents of this journal in Portico - digital long-term preservation service of scholarly books, journals and collections.  Plagiarism Policy  The editorial board is participating in a growing community of Similarity Check System's users in order to ensure that the content published is original and trustworthy. Similarity Check is a medium that allows for comprehensive manuscripts screening, aimed to eliminate plagiarism and provide a high standard and quality peer-review process. 