<abstract xmlns="http://www.w3.org/1999/xhtml"><p> This article summarises findings from a research project on the digitisation of Norwegian newsrooms, analysing trends in the industry and changes in user-habits. Findings suggest that most journalists are positive about the digitisation of the newsroom but fear that cutbacks in staff will prevent them from exploiting the potential of the new technology. They also fear that too much focus on technical skills will leave less space for critical journalism. Findings also suggest a correlation between resources used to develop the online edition and the perceived ethical standards of the content. More online journalism leads to a higher degree of scepticism among the readers. There are two different justifications for using resources on the online edition. Some newspaper executives hope to use the online edition to recruit new readers to the paper edition while another group hopes to develop the breadth of market service through a portfolio of publishing platforms.</p></abstract>

This article summarises findings from a research project on the digitisation of Norwegian newsrooms, analysing trends in the industry and changes in user-habits. Findings suggest that most journalists are positive about the digitisation of the newsroom but fear that cutbacks in staff will prevent them from exploiting the potential of the new technology. They also fear that too much focus on technical skills will leave less space for critical journalism. Findings also suggest a correlation between resources used to develop the online edition and the perceived ethical standards of the content. More online journalism leads to a higher degree of scepticism among the readers. There are two different justifications for using resources on the online edition. Some newspaper executives hope to use the online edition to recruit new readers to the paper edition while another group hopes to develop the breadth of market service through a portfolio of publishing platforms.

Digital Challenges on the Norwegian Media Scene

Nordicom Review

{"article-title":"Digital Challenges on the Norwegian Media Scene"}

This article summarises findings from a research project on the digitisation of Norwegian newsrooms, analysing trends in the industry and changes in...

Digital Challenges on the Norwegian Media Scene

Data publikacji: 21 maj 2013

Zakres stron: 43 - 55

DOI: https://doi.org/10.2478/nor-2013-0013

Słowa kluczowe
digital media, multimedia journalism, Norwegian news market, online newspaper

This content is open access.

Digital Challenges on the Norwegian Media Scene

Data publikacji: 21 maj 2013

Zakres stron: 43 - 55

DOI: https://doi.org/10.2478/nor-2013-0013

Słowa kluczowedigital media, multimedia journalism, Norwegian news market, online newspaper

This content is open access.

Słowa kluczowe
digital media, multimedia journalism, Norwegian news market, online newspaper