Understanding Changes on the Country-of-origin Effect of Portugal

Activa. (2012) Os portugueses vistos pelos sites estrangeiros. August 30: 12.Search in Google Scholar

Agis, D. et al. (2010) Vestindo o future: Microtendências para as indústrias têxtil, vestuário e moda até 2020. Porto.Search in Google Scholar

Ahmed, S. A. and A. d′Astous. (1995) “Comparison of country of origin effects on household and organizational buyers′ product perceptions.” European Journal of Marketing 29(3): 35-51.10.1108/03090569510145741Search in Google Scholar

Ansoff, I. (1957) Strategies for diversifications. Harvard Business Review. 35 (5): 113-124Search in Google Scholar

Arriscado P., Conde R., Galante B. 2003. “The “Made in Portugal - consumption and Country-Of Origin perception in the context of crisis and austerity”, IPAM – The Marketing School.Search in Google Scholar

Blanco, R. (2000) País de origem como estereotipo: ventaja competitive para la marca? Harvard Deusto Business Review.Search in Google Scholar

Brito, C. e Lencastre, P. (2014) Novos Horizontes do Marketing. Dom Quixote, Lisboa.Search in Google Scholar

Chisik, R. (2003) Export industry policy and reputational comparative advantage. Journal of International Economics. 59 (2): 423-451.10.1016/S0022-1996(02)00020-XSearch in Google Scholar

Correia, J. (2012) Does the image of a country matter? The case of Portugal and its COO effects on the Portuguese footwear industry. ISCTE, Lisboa.Search in Google Scholar

Chung, K.K. (1995) Brand popularity and country image in global competition: managerial implications. Journal of Product & Brand Management. 4 (5): 21-33.10.1108/10610429510103818Search in Google Scholar

Diamantopoulos, A., Schlegelmilch, B. and Palihawadana, D. (2011). “The relationship between country-of-origin image and brand image as drivers of purchase intentions: a test of alternative perspectives.” International Marketing Review 28 (5): 508-524.10.1108/02651331111167624Search in Google Scholar

D’Astous, A. and Ahmed, A. (1999) The importance of country images in the formation of consumer product perceptions. International Marketing Review. 16 (2): 108-125.10.1108/02651339910267772Search in Google Scholar

Ettenson, R. and Gaeth, G. (1988) The effect of COO and the “Made in the U.S.A.” Campaign. Journal of Retailing. 64: 85-100.Search in Google Scholar

Económico. (2016) Calçado português melhor que italiano em prova cega. February 12: 16.Search in Google Scholar

Excelência Portugal. (2016) Calçado português melhor que o italiano em prova cega. February 15: 16Search in Google Scholar

Financial Times. (2012) Exports growth boosts Portugal’s prospects.Search in Google Scholar

Gineikiené, J. and Urbonavicius, S. 2009. Importance of the product country-of-origin factor on purchasing process in the context of globalization. Ekonomika. 85: 37-44.10.15388/Ekon.2009.0.5122Search in Google Scholar

Hamel, G. (1996) Strategy as revolution. Harvard Business Review. 69-82.Search in Google Scholar

Han, C. (1989) Country Image: Halo or summary Construct? Journal of Marketing Research. 26: 222-229.10.1177/002224378902600208Search in Google Scholar

Hancock, M. (2015) Guia do Xenófobo : os Portugueses, Gradiva, Lisboa.Search in Google Scholar

Harrison-Walker, L.J. (1995) The relative effects of national stereotype and advertising information on the selection of a service provider: an empirical study. Journal of Services Marketing. 9 (1): 47-59.10.1108/08876049510079880Search in Google Scholar

Hollensen, S. (2014) Global marketing - a decision-oriented approach. 6th edition, Essex, FT Prentice HallSearch in Google Scholar

i. (2012). O que escrevem os jornalistas estrangeiros de Portugal. June 02: 12.Search in Google Scholar

Kotler; Armstrong. (2008) Princípios de Marketing, Pearson, Prentice.Search in Google Scholar

Kotler, P. et al. 2011. Marketing 3.0. Actual Editora, Lisboa.Search in Google Scholar

Johansson, J. (1989) Determinants and Effect of the Use of “Made on” Labels. International Marketing Review. 6 (1): 47.10.1108/EUM0000000001502Search in Google Scholar

Johansson, J.K. (1993) Missing a Strategic Opportunity: Managers' Denial of Country-of-Origin Effects. New York: International Business Press.Search in Google Scholar

Jornal de Negócios. (2015) Gestores portuguese estão entre os menos competentes. April 08: 15Search in Google Scholar

Lencastre, P. (2007) A marca: o sinal, a missão e a imagem, Lisboa.Search in Google Scholar

Mandlaze, E. (2013) Importância do país de origem na criação de valor de marca na moda. Univesidade da Beira Interior, Covilhã.Search in Google Scholar

Melo, L. (2011) Construção de vantagens competitivas nas estratégias de internacionalização: Estudo de caso da EFACEC. Associação de Politécnicos do Norte, PortoSearch in Google Scholar

Meng, J., Nasco, S.A., Clark, T. (2007). Measuring Country-of-Origin Effects in Caucasians, African-Americans and Chinese Consumers for Products and Services. Journal of International Consumer Marketing, 20 (2): 17-31.10.1300/J046v20n02_03Search in Google Scholar

Nagashima, A., A Comparative ‘Made In’ Product Image Survey Among Japanese Businessmen, Journal of Marketing, 41, July 1977, pp. 95-100.10.1177/002224297704100311Search in Google Scholar

Papadopoulos, N. and Heslop, L.(1993) Product and Country Images: Research and Strategy. The Haworth Press, New York.Search in Google Scholar

Papadopoulos, N., Heslop, L.A., Graby, F., Avlonitis, G. (1987), Does ‘Country-of-Origin’ Matter? Some Findings from a Cross-cultural Study of Consumer Views about Foreign Products. Marketing Science Institute Report, No. 87-104.Search in Google Scholar

Pereira, S. (2005) Gestão Emocional da Marca: O caso Salsa, Porto.Search in Google Scholar

Porter, M. (1998) Clusters and the new economics of competition, Harvard Business Review. November-December, 77-90.Search in Google Scholar

Publico. (2013) A história de uma indústria condenada que se tornou um modelo para Portugal. October 10:13.Search in Google Scholar

Publico. (2016) A “pequena cereja” no bolo o Empreendorismo português. February 04: 16.Search in Google Scholar

Rodrigues, R. (2012) Internacionalização do Vinho do Porto – Estudo de caso Grupo Sogevinus. Instituto Politécnico do Porto, Porto.Search in Google Scholar

Schooler, R. (1965) Product bias in the Central American common market. Journal of Marketing Research, 4 (2): 394-397.10.1177/002224376500200407Search in Google Scholar

Silva, C. (2014) Do efeito país de origem ao uso da origem Portugal como estratégia de marca: contributo das atitudes dos consumidores Portuguese relativamente ao tomate processado e ao azeite nacionais. UAb. Lisboa.Search in Google Scholar

Silva, R.M.V.D, Davies, G. and Naude, P. (2001) COO and destination effects in buyer decision making: A relationship perspective. Journal of Business to Business Marketing. 8 (3): 37-62.10.1300/J033v08n03_02Search in Google Scholar

Sol. (2015) Os portugueses vistos pelo Guia do Xenófobo. February 20: 15.Search in Google Scholar

Stiglitz, J. (2002) Globalization And Its Discontents, New York, W.W. Norton & Company.Search in Google Scholar

The Economist. (2015) Shoes explain the re-election of Portugal’s austerity government. October 10: 15.Search in Google Scholar