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Fig. 1

Commercialisation of research results: a) the correct way, typical for knowledge-based economies, b) shifted in time, currently occurring in PolandSource: author’s elaboration based on (Półkoszek, 2016).
Commercialisation of research results: a) the correct way, typical for knowledge-based economies, b) shifted in time, currently occurring in PolandSource: author’s elaboration based on (Półkoszek, 2016).

Fig. 2

Increase in the number of companies’ patents showing the correlation with the increase in brand value after implementation of TRIZ based on the example of Samsung and HyundaiSource: (Yatsunenko & Karendał, 2016).
Increase in the number of companies’ patents showing the correlation with the increase in brand value after implementation of TRIZ based on the example of Samsung and HyundaiSource: (Yatsunenko & Karendał, 2016).

Fig. 3

Stakeholder matrix for the implementation of the BIZ-TRIZ mechanism
Stakeholder matrix for the implementation of the BIZ-TRIZ mechanism

Fig. 4

Risk matrix for the implementation of the BIZ-TRIZ mechanism
Risk matrix for the implementation of the BIZ-TRIZ mechanism

Main stakeholders in the implementation of the BIZ-TRIZ mechanism

SymbolStakeholder
I1The Ministry of Science and Higher Education — the Government of the Republic of Poland
I2A recognised TRIZ training and research Centre (e.g. ETRIA Berlin Institute)
I3A high-class specialist(s) of TRIZ, e.g. the TRIZ MASTER
I4A supplier of TRIZ training materials
I5Institutions of the business environment
I6Employees of the CTT of the Maritime University of Szczecin (the producer of the implementation)
I7Scientists of the Maritime University of Szczecin (the producer of the implementation)
I8Companies in the SME sector
I9Individuals responsible for managing the implementation of the BIZ-TRIZ mechanism at the Maritime University of Szczecin
I10Technical and administrative staff of the Maritime University of Szczecin (the producer of the implementation)

Identification of the risks related to the implementation of the BIZ-TRIZ mechanism

No.RiskSourceEffectsThe probability of occurrence
1A lack of external financingECM
2Exceeding the budget for the BIZ-TRIZ implementationI + ESVL
3A lack of entrepreneurs, preventing timely implementationECM
4Problems encountered by scientists regarding the acquisition of TRIZ knowledgeISM
5Mistakes during the preparation of the technical appraisal (research work on behalf of entrepreneurs)I + ESL
6A lack of data for the drafting of a full technical appraisal for entrepreneursEML
7Problems in cooperation/communication between the scientific community and entrepreneurs (a lack of knowledge of the cooperation rules)I + ESM
8Low utilisation of the performed research (fear among scientists regarding the fit of the solution to real problems)ISL
9Surveys made for entrepreneurs will not produce satisfactory results (will not solve problems identified by the entrepreneurs)I + EML
10Execution of the contracts for entrepreneurs will be longer than scheduledI + ESM
11As a result of the implementation, solutions of low commercial value will be createdI + ENM
12The qualifications of the contractors may not be sufficient to solve the problem and it will be necessary to expand the team to include additional people who have not yet been trained in TRIZI + ECM

SWOT analysis for the implementation of the BIZ-TRIZ mechanism

SwotPositive factors for achieving the objectives of the BIZ-TRIZ mechanism implementationNegative factors for achieving the objectives of the BIZ-TRIZ mechanism implementation
Internal factors (characteristics of the implementation producer)(S) Strong points(W) Weak points
• The strong reputation of the Maritime University of Szczecin (MUS) in the research areas of transport, mechatronics, machine construction and operation and production engineering;• Heuristic methods, including TRIZ, are unfamiliar to the employees of the Maritime University of Szczecin;
• Experience of the Maritime University of Szczecin in the implementation of activities popularising the science of inventive creation and promoting innovation (including co-organisation of the national Design Thinking Week festivals in 2014, 2015 and 2017, as well as supporting the Students’ Research Circle Innovator);• The slogans “innovation”, “innovativity” and “commercialisation” are misunderstood among the employees of the Maritime University of Szczecin (when abused, they can become part of internal jargon);
• Experience of the Maritime University of Szczecin in the implementation of research and R&D projects;• Researchers are distrustful and have conservative attitudes towards the science of inventive creation/innovation/heuristics (they often perceive these disciplines as parascientific);
• The competent and committed scientific staff of the Maritime University of Szczecin who have extensive professional knowledge;• Scientists have problems assimilating new knowledge that breaks their routine approach, habits, stereotypes and comfort zones;
• The competent and committed staff of the CTT (Centre for Technology Transfer) in the Maritime University of Szczecin with experience in R&D projects, knowledge transfer, commercialisation of research results and protection of intellectual property;• The high cost of acquiring TRIZ competences (costs of study visits, training and optional certification);
• High-class research facilities at the Maritime University of Szczecin (laboratories, workshops, simulators, control and measurement facilities, etc.);• Lack of complete comprehension of the principles of cooperation between researchers and external stakeholders and the role of the CTT in this process;
• The support of the MUS authorities for the implementation of projects that bring the world of science and business closer together• Anxiety amongst scientists about the confrontation with the real problems of recipients (SMEs) and the need to start application-oriented research activities (anxiety among scientists about making a mistake and low utilisability of the research conducted so far)
External factors (characteristics of the environment)(O) Opportunities(T) Threats
• Awareness of central authorities (Ministry of Science and Higher Education) concerning the need to improve relations between science and business;• Lack of financing for the Maritime University of Szczecin from the Ministry of Science and Higher Education;
• The growing popularity of the use of heuristic and invasive methods in solving complex problems (the so-called wicked problems);• Lack of understanding on the part of SMEs and the related anxiety of cooperation between the company and the university and the resulting risk that the Maritime University of Szczecin will not find key partners;
• Large market of potential buyers (companies from the SME sector);• Lack of awareness by SMEs of the need to invest in intellectual services (consulting, expertise, commissioned work etc.);
• Growing market competitiveness makes it necessary for SME companies to implement innovative solutions to improve the position of the company;• Distrust and lack of willingness on the part of SMEs to cooperate fully (fear or reluctance to disclose full information about the problem).
• The technological development of society requires the use of systematic innovation methods (instead of “blind” trial and error methods);• Problems in communication between the scientific community and entrepreneurs (lack of knowledge of the rules of cooperation, “a different language” of cooperation);
• Difficult-to-solve technical problems increasingly require the involvement of a multidisciplinary team of specialists instead of a single expert• Surveys carried out on behalf of entrepreneurs will not produce satisfactory results (will not solve the problems or will have low commercial value)

Risk minimisation and prevention in the implementation of the BIZ-TRIZ mechanism

No.RiskPreventive/compensatory action
1A lack of external financing• A very well-prepared application form. The fulfilment of competition requirements for external financing
3A lack of entrepreneurs will prevent timely implementation.• The CTT promoting engagement (searching for partners during business breakfasts, cooperation exchanges and making direct contacts);
• A well-prepared contract with companies;
• Good communication between partners (adherence to the agreed rules of cooperation)
4Problems encountered by scientists regarding the acquisition of TRIZ knowledge• The implementation of training courses, study visits and case studies under the supervision of recognised TRIZ specialists (mentoring by MATRIZ certified specialists)
7Problems in cooperation/communication between the scientific community and entrepreneurs (the lack of knowledge of the cooperation rules)• Promotion by the CTT;
• A well-prepared contract with companies;
• Good communication between partners (adherence to the agreed rules of cooperation)
10Execution of contracts for entrepreneurs will be longer than scheduled• The continuity of the execution of implementation tasks.
• Appropriate planning and supervision of the implementation of individual works commissioned for entrepreneurs by the manager;
• Possible revision of the implementation schedule
12The qualifications of the contractors may not be sufficient to solve the problem and it may be necessary to expand the team to include additional people who have not yet been trained in TRIZ• Training a team member in the scope of competences and authorisations to carry out further training (level 3 MATRIZ);
• Expanding the team with additional specialists required for the implementation of a specific research service;
• Training of additional team members in-house by a team member who has previously obtained appropriate competences and authorisations to conduct further training (level 3 MATRIZ)