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Zagreb International Review of Economics and Business
Volume 21 (2018): Issue s1 (December 2018)
Open Access
When Consumers are in Doubt, You Better Watch Out! The Moderating Role of Consumer Skepticism and Subjective Knowledge in the Context of Organic Food Consumption
Merima Činjarević
Merima Činjarević
,
Emir Agić
Emir Agić
and
Almir Peštek
Almir Peštek
| Feb 14, 2019
Zagreb International Review of Economics and Business
Volume 21 (2018): Issue s1 (December 2018)
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Published Online:
Feb 14, 2019
Page range:
1 - 14
DOI:
https://doi.org/10.2478/zireb-2018-0020
Keywords
Subjective norms
,
Personal norms
,
Consumer skepticism
,
Subjective knowledge
,
Organic food
© 2018 Merima Činjarević et al., published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.
Merima Činjarević
School of Economics and Business, University of Sarajevo
Sarajevo, Bosnia and Herzegovina
Emir Agić
School of Economics and Business, University of Sarajevo
Sarajevo, Bosnia and Herzegovina
Almir Peštek
School of Economics and Business, University of Sarajevo
Sarajevo, Bosnia and Herzegovina