<abstract xmlns="http://www.w3.org/1999/xhtml">

<p>This study investigates the Facebook posting behaviour of 922 posting users over a time span of seven years (from 2007 to 2014), using an innovative combination of survey data and private profile feed post counts obtained through the Facebook Application Programming Interface (API) prior to the changes in 2015. A digital inequality lens is applied to study the effect of socio-demographic characteristics as well as time on posting behaviour. The findings indicate differences, for example in terms of gender and age, but some of this inequality is becoming smaller over time. The data set also shows inequality in the poster ratio in different age groups. Across all the demographic groups, the results show an increase in posting frequency in the time period observed, and limited evidence is found that young age groups have posted less on Facebook in more recent years.</p>
</abstract>

This study investigates the Facebook posting behaviour of 922 posting users over a time span of seven years (from 2007 to 2014), using an innovative combination of survey data and private profile feed post counts obtained through the Facebook Application Programming Interface (API) prior to the changes in 2015. A digital inequality lens is applied to study the effect of socio-demographic characteristics as well as time on posting behaviour. The findings indicate differences, for example in terms of gender and age, but some of this inequality is becoming smaller over time. The data set also shows inequality in the poster ratio in different age groups. Across all the demographic groups, the results show an increase in posting frequency in the time period observed, and limited evidence is found that young age groups have posted less on Facebook in more recent years.

Inequality in Posting Behaviour Over Time: A study of Danish Facebook users

Nordicom Review

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

{"article-title":"Inequality in Posting Behaviour Over Time: A study of Danish Facebook users"}

This study investigates the Facebook posting behaviour of 922 posting users over a time span of seven years (from 2007 to 2014), using an innovative...

Inequality in Posting Behaviour Over Time: A study of Danish Facebook users

Published Online: Jun 28, 2019

Page range: 31 - 49

DOI: https://doi.org/10.2478/nor-2019-0012

Keywords
inequality, demographics, participation, Facebook, big data

© 2019 Anja Bechmann, published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

Inequality in Posting Behaviour Over Time: A study of Danish Facebook users

Published Online: Jun 28, 2019

Page range: 31 - 49

DOI: https://doi.org/10.2478/nor-2019-0012

Keywordsinequality, demographics, participation, Facebook, big data

© 2019 Anja Bechmann, published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

Keywords
inequality, demographics, participation, Facebook, big data