Open Access

More Than Words?: A Test of the Effect of Emotionally Charged Photographs

   | Dec 31, 2018

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Figure 1

Pre-test prioritisation of the six photographs (per cent)Comment: The number of respondents in the pre-test was 252.
Pre-test prioritisation of the six photographs (per cent)Comment: The number of respondents in the pre-test was 252.

Figure 2

Emotional impact from the photograph chosen in the pre-test (per cent)Comments: The figure shows to what degree the respondents say they were affected by the photograph they had chosen in the first round (1 = ‘not at all’; 10 = ‘very much’). The number of respondents was 252.
Emotional impact from the photograph chosen in the pre-test (per cent)Comments: The figure shows to what degree the respondents say they were affected by the photograph they had chosen in the first round (1 = ‘not at all’; 10 = ‘very much’). The number of respondents was 252.

Figure 3

A comparison of the four conditions (per cent)Comments: Condition 1 = strong text with photograph; Condition 2 = strong text without photograph; Condition 3 = weak text with photograph; Condition 4 = weak text without photograph. The total number of respondents was 4,083 (Condition 1 = 1,004 respondents; Condition 2 = 1,024; Condition 3 = 1,025; Condition 4 = 1,030).
A comparison of the four conditions (per cent)Comments: Condition 1 = strong text with photograph; Condition 2 = strong text without photograph; Condition 3 = weak text with photograph; Condition 4 = weak text without photograph. The total number of respondents was 4,083 (Condition 1 = 1,004 respondents; Condition 2 = 1,024; Condition 3 = 1,025; Condition 4 = 1,030).

Figure 4

Developments in the Danish debate, August-December 2015 (number of articles)Comments: The search covered all published material in all national and regional newspapers, as well as press agency material. Database: Infomedia.
Developments in the Danish debate, August-December 2015 (number of articles)Comments: The search covered all published material in all national and regional newspapers, as well as press agency material. Database: Infomedia.

Figure 5

Explanatory model
Explanatory model

Photograph categories in the pre-test survey

Only children Only adults Mixed
Low suffering/conflict Photo 1. Two children in a refugee camp looking at camera Photo 3. Refugees sitting on the ground in a waiting line Photo 5. A group of refugees walking
High suffering/conflict Photo 2. Two crying children held back by authority figure Photo 4. Refugees in open water struggling to swim ashore Photo 6. Crying father with children after disembarking boat
eISSN:
2001-5119
Language:
English
Publication timeframe:
2 times per year
Journal Subjects:
Social Sciences, Communication Science, Mass Communication, Public and Political Communication