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Naše gospodarstvo/Our economy
Volume 65 (2019): Issue 4 (December 2019)
Open Access
What You Post is What You Get: The Mediator Role of Reached Individuals in the Causal Relationship among Posted Content Types and Follower Counts on Facebook
Flora Poecze
Flora Poecze
| Dec 31, 2019
Naše gospodarstvo/Our economy
Volume 65 (2019): Issue 4 (December 2019)
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Published Online:
Dec 31, 2019
Page range:
57 - 71
Received:
Aug 01, 2019
Accepted:
Nov 01, 2019
DOI:
https://doi.org/10.2478/ngoe-2019-0020
Keywords
Facebook
,
gaming
,
mediation
,
post type
,
follower
,
reach
,
mediation
© 2019 Flora Poecze, published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
Flora Poecze
University of Applied Sciences,
Austria