<abstract xmlns="http://www.w3.org/1999/xhtml"><p> This paper is mainly based on a case study of Tuzal Ltd. - a small firm acting in the eco-innovation market in Poland. The main aim of the paper is to analyze main barriers which are being met by enterprises, especially small firms, acting in the eco-innovation market. The following barriers are analysed: problems in convincing customers to innovative solutions; a specific nature of cooperation with local administration units; continuous changes in legal regulations; an increasing market competition; a lack of funds for marketing; a generation gap and a retirement age of the company’s owner.</p></abstract>

This paper is mainly based on a case study of Tuzal Ltd. - a small firm acting in the eco-innovation market in Poland. The main aim of the paper is to analyze main barriers which are being met by enterprises, especially small firms, acting in the eco-innovation market. The following barriers are analysed: problems in convincing customers to innovative solutions; a specific nature of cooperation with local administration units; continuous changes in legal regulations; an increasing market competition; a lack of funds for marketing; a generation gap and a retirement age of the company’s owner.

Barriers for Eco-Innovations: A Case Study of a Small Firm in Poland

School of Management, University of Warsaw, Warsaw, Poland

PhD student in the School of Management and a manager in Tuzal Ltd., Warsaw, Poland

Foundations of Management

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

{"article-title":"Barriers for Eco-Innovations: A Case Study of a Small Firm in Poland"}

This paper is mainly based on a case study of Tuzal Ltd. - a small firm acting in the eco-innovation market in Poland. The main aim of the paper is to analyze...

Barriers for Eco-Innovations: A Case Study of a Small Firm in Poland

Published Online: Aug 15, 2014

Page range: 27 - 32

DOI: https://doi.org/10.2478/fman-2014-0003

Keywords
eco-innovation, environmental technologies, small firms

© Faculty of Management, Warsaw University of Technology

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Barriers for Eco-Innovations: A Case Study of a Small Firm in Poland

Published Online: Aug 15, 2014

Page range: 27 - 32

DOI: https://doi.org/10.2478/fman-2014-0003

Keywordseco-innovation, environmental technologies, small firms

© Faculty of Management, Warsaw University of Technology

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Keywords
eco-innovation, environmental technologies, small firms