Login
Register
Reset Password
Publish & Distribute
Publishing Solutions
Distribution Solutions
Subjects
Publications
Journals
Books
Proceedings
Publishers
Blog
Contact
Search
Cart
EUR
USD
GBP
English
English
Deutsch
Polski
Español
Français
Italiano
Home
Journals
Acta Marisiensis. Seria Oeconomica
Volume 13 (2019): Issue 1 (December 2019)
Open Access
Rebranding and its Impact on Banking Activities – Case Study
Marta Kiss
Marta Kiss
| Feb 07, 2020
Acta Marisiensis. Seria Oeconomica
Volume 13 (2019): Issue 1 (December 2019)
About this article
Previous Article
Next Article
Abstract
References
Authors
Articles in this Issue
Preview
PDF
Cite
Share
Published Online:
Feb 07, 2020
Page range:
57 - 64
DOI:
https://doi.org/10.2478/amso-2019-0007
Keywords
rebranding
,
financial institutions
,
banks
© 2019 Marta Kiss, published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
Marta Kiss
“George Emil Palade” University of Medicine, Pharmacy, Sciences and Technology of Tirgu Mures,
Romania