Login
Register
Reset Password
Publish & Distribute
Publishing Solutions
Distribution Solutions
Subjects
Publications
Journals
Books
Proceedings
Publishers
Blog
Contact
Search
EUR
USD
GBP
English
English
Deutsch
Polski
Español
Français
Italiano
Cart
Home
Journals
Studies in Business and Economics
Volume 12 (2017): Issue 3 (December 2017)
Open Access
Cross-Cultural Investigation of Consumers’ Generations Attitudes Towards Purchase of Environmentally Friendly Products in Apparel Retail
Dan-Cristian Dabija
Dan-Cristian Dabija
,
Juraj Chebeň
Juraj Chebeň
and
Drahoslav Lančarič
Drahoslav Lančarič
| Mar 01, 2018
Studies in Business and Economics
Volume 12 (2017): Issue 3 (December 2017)
About this article
Previous Article
Next Article
Abstract
References
Authors
Articles in this Issue
Preview
PDF
Cite
Share
Published Online:
Mar 01, 2018
Page range:
27 - 42
DOI:
https://doi.org/10.1515/sbe-2017-0034
Keywords
Green marketing
,
consumer purchase behavior
,
Consumer generations
,
Environmental friendly products
,
cross-country analysis
,
apparel
,
footwear and sportswear retail
© 2018
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.
Dan-Cristian Dabija
Babeș-Bolyai University Cluj-Napoca,
Cluj-Napoca, Romania
Juraj Chebeň
Academy of Media Studies Bratislava,
Bratislava, Slovakia
Drahoslav Lančarič
Slovak University of Agriculture Nitra,
Nitra, Slovakia