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Nordicom Review
Volume 30 (2009): Issue 2 (November 2009)
Open Access
Mega-Sporting Events and the Media in Attention Economies
Mats Nylund
Mats Nylund
| Feb 07, 2017
Nordicom Review
Volume 30 (2009): Issue 2 (November 2009)
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Published Online:
Feb 07, 2017
Page range:
125 - 140
DOI:
https://doi.org/10.1515/nor-2017-0155
Keywords
mega-event
,
sports journalism
,
IAAF
,
attention economy
,
urban marketing
,
identity
© 2009 Mats Nylund, published by De Gruyter Open
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.