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The article is devoted to the visual perception of selected architectonic objects and urban space in the health resort in Rabka-Zdrój. Eye-tracking research was presented in its theoretical aspect, and then results of research carried out using a stationary eye-tracker were also presented. An analysis of experiment results allowed for determining the usefulness of eye-tracking research in learning the range and manner of perceiving architectonic objects and urban spaces by people looking at them. The usefulness of the discussed research in working out assumptions and activities related to protecting historic objects and spaces as well as educational activities was indicated.