Published Online: Jan 23, 2017
Page range: 140 - 149
DOI: https://doi.org/10.1515/sbe-2016-0041
Keywords
© 2016 Alecusan Ana Maria et al., published by De Gruyter Open
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
The paper presents aspects of innovation management, important issues based on literature and studies by Boston Consulting Group (USA). The case study lays on the survey made by BCG on 1500 subjects all over the world from all the industry sectors. The paper studies the importance of innovation management and makes predictions for research and development expenditure for Top4, Apple, Google, Tesla Motors and Microsoft, without taking into account rank number 5, Samsung, because the official income statement was in Korean Won.