Published Online: Feb 06, 2018
Page range: 49 - 60
Received: Sep 11, 2017
Accepted: Dec 10, 2017
DOI: https://doi.org/10.1515/mosr-2017-0015
Keywords
© 2017 Laima Jesevičiūtė-Ufartienė, published by De Gruyter Open
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.
The article presents research on consumer social responsibility based on the example of cycling service. The author analyses the tourism sector determining a relation between socially responsible behaviour of an organization and consumer behaviour.