Generation Y: Investigation of Their Role in the Contemporary Life Conditions and Job Market

Open access


Human evolution in connection with contemporary globalization has created a new Generation: Generation Y. It consists of young people with specific qualitative characteristics and abilities, as well as a broad-minded and extrovert approach to their lives. Nevertheless, they were unlucky enough to be born and grow up in a period of intense economic crises and social upheaval. As a result they face, especially now, the spectrum of the total breakdown of job prospects and established labour rights; consequently they resort to the less frustrating reflection, that of obligatory migration. In order to better understand this Generation it was deemed necessary to develop and send a questionnaire to young people in Greece and abroad. The use and analysis of the research provides the opportunity to form a complete picture of the extent and manner in which the economic and social uncertainty influenced the development of their character, the differences in their mentality, as well as their true opinion of their own generation. The results are assessed to be very useful for understanding them and their role in the prevalent life conditions and especially the job market.

If the inline PDF is not rendering correctly, you can download the PDF file here.

  • Aggelatou E. (2013) “Generation Y Generation of overturning” (08/08/2017) [in Greek]

  • Alch M. L. (2008) Get ready for a new type of worker in the workplace: The net generation Supervision Vol.69 (6) 18-21

  • Atwood M. A. Mora J. W. Kaplan A. W. (2010) Learning to lead: Evaluating leadership and organizational learning” Leadership & Organization Development Journal Vol. 31(7) 576-595

  • Armour S. (2005)“Generation Y: They’ve arrived at work with a new attitude” USA Today Vol. 6 1-4

  • Babbie E. (2011) Introduction to Social Research Athens: Kritiki Publishing [in Greek]

  • Blackburn R. (2002) Banking on Death or Investing in Life. The History and Future of Pensions London: Verso Publishing

  • Bolton R. N. Parasuraman A. Hoefnagels A. Migchels N. Kabadayi S. Gruber T. Loureiro Solnet D. Y.K. (2013)“Understanding Generation Y and their use of social media: A review and research agenda Journal of Service Management Vol. 24(3) 245-267

  • Bourdieu P. (1993) Sociology in Question London: Sage Publishing

  • Career Guide (2016) “Research: Career and Generation Y 2016” (08/08/2017) [in Greek]

  • Edmunds J. and Turner B. S. (2005) “Global generations: Social change in the twentieth century” The British Journal of Sociology Vol. 56(4) 559-577

  • Gibson J. W. Greenwood R. A. Murphy Jr E. F. (2009)“Generational differences in the workplace: Personal values behaviors and popular beliefs” Journal of Diversity Management Vol. 4(3) 1-8

  • Howe N. and Strauss W. (2000) Millennials rising: The next great generation New York: Vintage Books

  • Immordino-Yang M. H. Christodoulou J. A. Singh V. (2012) “Rest is not idleness: Implications of the brain’s default mode for human development and education” Perspectives on Psychological Science Vol. 7(4) 352-364

  • Kotter J. P. (1996) Leading change Boston Massachusetts: Harvard Business Press

  • Lazaretou S. (2016) Flight of Human Capital: The Contemporary trend of the Greek migration in the years of crisis Economical Bulletin Vol.43 June 2016 33-58

  • Lenhart A. Madden M. Rankin-Macgill A Smith A. (2007) Social networking websites and teens: An overview Pew Internet & American Life Project Washington D. C. 1-44

  • Mannheim K. (1997) “The Problem of Generations” Collected Works of Karl Mannheim London: Routledge Publishing

  • Mannheim K. (2013) Essays Sociology Knowledge Collected Works of Karl Mannheim Vol. 5 Abingdon Oxon: Routledge Publishing

  • Mead M. (2017) Continuities in Cultural Evolution Abingdon Oxon: Routledge Publishing

  • Niglas K. (2010) “The Multidimensional Model of Research Methodology: An integrated set of continua” Tashakkori A. and Teddlie C. (Eds.) Mixed Methods in Social and Behavioral Research 2nd Edition Thousand Oaks CA: Sage Publishing 215-236

  • Papadopoulos D. (2015) Generation Y and career. What they want what they dream what they wish (12/07/2016) [in Greek]

  • Pendergast D. (2009)“Generational theory and home economics: Future proofing the profession” Family and Consumer Sciences Research Journal Vol. 37(4) 504-522

  • Pilcher J. (1994) “Mannheim’s Sociology of Generations: An Undervalued Legacy” The British Journal of Sociology Vol.45 (3) 481-495

  • Prensky M. (2001) “Computer Games and Learning: Digital Game-Based Learning” (02-05-2015)

  • Rodos K. and Rapanis E. (2006) Statistical research: Methods and applications Athens: Sideris Publishing [in Greek]

  • Saunders M. Thornhill A. Lewis A. (2009) Research methods for business students 5th Edition NY: Pearson

  • Schawbel D. (2016) “What Employers Will Worry About in 2017” Fortune Insiders (14/09/2017)

  • Schroer W. J. (2017) “Generations X Y Z and the others” (08/08/2017)

  • Twenge J. (2014) Generation Me New York: Atria Paperback

  • VIMA (1997) Generation Y. Who are they what they think what they want and what they reject who were born after 1975 (21/05/2016) [in Greek]

  • VIMA science (2012)“The generation of “I”” (23/09/2012) [in Greek]

  • Vincent J.A. Patterson G. Wale K. (2000) “Understanding the Grey Vote” GenerationsReviewVol.11(1) 9-11

  • Wesner M. S. and Miller T. (2008) “Boomers and Millennials have much in common” Organizational Development Vol. 26(3) 89-96