This study aims to highlight the implications of intangible resource preponderance in all areas on the way of exercising management within Romanian organizations, respectively it will attempt to capture the respondents’ ability of knowledge, identification and exploitation of intangible resources, and also, the way in which they consider it necessary to implement intangible resources management in their organizations. As a result, we have conducted a selective research among the factors involved in the knowledge and operationalization of these concepts (managers). The results of this research may be a reference for the concrete situation of the Romanian companies regarding the ability to know and operationalize the specific concepts of intangible resources management, but also a signal to all those involved or interested in this issue who will be able to give greater importance for the professionalization of those involved in intangible resources management at the level of organizations.
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