Communication about A Business Model within An Organisation in the Opinion of Czechs and Polish

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Abstract

Business models are nowadays a popular topic in management science. The concept of ontology of business models in particular is used in numerous scientific works within this scope. The issue of shared understanding of a business model within an organisation is becoming essential in this regard. Therefore, this work presents the opinions of young Czechs and Polish studying on faculties of management on the issue of the subject matter of a business model in the dimensions of the way it is communicated within an organisation. The study has been conducted with the aid of a survey. Hundred and twenty persons altogether have given their answers, of which 50% were Polish and the other 50% were Czechs. The existence of statistically important correlation between independent variables (‘nationality’, ‘seniority’) and opinions concerning particular dimensions of communicating about business models within an organisation (dependent variables) has been proven. The existence of these correlations (despite their very low level) in the light of a generally formulated research problem may constitute a premise for conducting further studies on the issue of cultural conditionings of communicating about this problem as well as the way it is practised in Polish and Czech enterprises.

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