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Aiming to strengthen cooperation between scientific entities and enterprises and to overcome related obstacles, the authors propose to create a mechanism of incentives called BIZ-TRIZ, which is an abbreviation for “TRIZ for Business”. This mechanism is used to support cooperation between scientific entities and companies. Close cooperation is achieved by implementing R&D&I services, which is the responsibility of the scientific unit operating for the benefit of the companies involved. Research services are used together with the scientific instrument that reflects achievements in the modern theory of innovative problem solving (TRIZ). The analysis was made using the Maritime University of Szczecin and SME-type companies as an example. This paper describes the basic assumptions concerning the implementation of the BIZ-TRIZ mechanism. Also, it presents the use of SWOT analysis, needs/stakeholder analysis and risk analysis for the implementation of the BIZ-TRIZ mechanism. The paper describes preventative actions for the most important implementation risks and discusses the results of the analyses. Finally, it introduces the main conclusions regarding the purpose of implementing the BIZ-TRIZ mechanism.