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Witold Wiśniowski

:// (22.10.2016). 12. Olejniczak, A., Tomorad, D. (2015). Selected indicators for evaluating the effectiveness of marketing communication. Marketing of Scientific and Research Organizations, Vol. 16, Issue 2, pp. 19-32. 13. Świeczak, W. (2014). Inbound marketing as an integral part of the marketing strategy of a modern enterprises. Marketing of Scientific and Research Organizations, Vol. 12, Issue 2. 14. Świeczak, W., Łukowski, W. (2016). Lead generation strategy as a multichannel mechanism of growth of a modern

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Marzena Walasik

research and scientific institutes in Poland. Radom. Problemy Eksploatacji 4/2013. 6. Mazurkiewicz A., Belina B., Poteralska B., Giesko T., Karsznia W. (2015). Universal methodology for the innovative technologies assessment. W: Dameri R.P., Beltrametti L. (red.) (2015). Proceedings of the 10th European Conference on Innovation and Entrepreneurship , Academic Conferences and Publishing International Limited, Reading, Wielka Brytania, p. 458–467. 7. Walasik M. (2014). System działań upowszechniania innowacyjnych rozwiązań technologicznych zaimplementowany w

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Bogdan Sojkin


This article presents the challenges that scientific research institutions face in terms of their marketing, which have been divided into two groups of those associated with internal marketing and those linked to external marketing. The most significant and important determinants that constitute challenges to both internal and external marketing were described. The key aspects of each of the identified challenges were indicated, as was their impact on the implementation of the marketing policy at institutions.

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Bogdan Sojkin and Sylwia Michalak


The article presents issues associated with forming the relations of a scientific-research institution with the stakeholders and creating the added value of these relations. The basic groups of stakeholders and forms of cooperation with a scientific-research institution and their practical solutions are presented. The discussion concerning these issues is illustrated with the example of a training project carried out with funds from the National Centre for Research and Development (NCBiR).

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Ionela Cecilia Șulea

. Law no. 206 from 27 May 2004 on good conduct in scientific research, technological development and innovation modified and completed through Law no. 398/2006 published in Monitorul Oficial, Part I no. 892 din 02/11/2006, and through Ordonanţa Guvernului no. 28/2011 published in Monitorul Oficial, Part I, no. 628 from 02/09/2011. Law no. 319 from 8 July 2003 regarding the status of research and development staff, Published in: Monitorul Oficial, Part I, no. 530 from 23 July 2003. Mitrache, C-tin. & Mitrache, C. (2016). Drept penal

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Xiaohui Hou, Lei Huang and Xuefei Li

References [1] Cao Z., Chai C., Application of fuzzy multilevel comprehensive evaluation method in assessment of scientific research subjects, Aeronautical Computer Technique, 37, 1, 2007, 51-53. (In Chinese) [2] Carlsson C., Fullér R., Majlender P., A fuzzy approach to R&D project selection, EUSFLAT Conference, 2005: 536-540. [3] Henriksen A.D., Traynor A. J., A practical R&D project-selection scoring tool, IEEE Transactions on Engineering Management, 46, 2, 1999: 158-170. [4] Liberatore M. J

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Krystian Heffner and Brygida Solga

Opolska. Heffner, K. and Solga, B. 2007: Podwójne obywatelstwo na Śląsku Opolskim. In Górny, A. and Koryś, P. editors, Obywatelstwo wielokrotnego wyboru. Interdyscyplinarne ujęcie kwestii podwójnego obywatelstwa w Polsce , Warszawa: Wydawnictwa Uniwersytetu Warszawskiego, pp. 66-90. Heffner, K. and Solga, B. 2008: Wpływ zagranicznych migracji zarobkowych na sytuację społeczno-ekonomiczną regionu (analiza na przykładzie województwa opolskiego jako regionu migracyjnego. Research Report, Opole: Państwowy Instytut

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Ewa Glińska and Dariusz Siemieniako

in Pediatric Emergency Departments: a randomized controlled trial. Academic Emergency Medicine , 24 (2), 186-200. Banister, E. N., & Piacentini, M. G. (2006). Binge drinking – do they mean us? Living life to the full in students’ own words. Advances in Consumer Research , 33 , 390-398. Bissett, S., Markham, W. A., & Aveyard, P. (2007). School culture as an influencing factor on youth substance use. Journal of Epidemiology and Community Health , 61 (6), 485-490. Bouchery, E. E., Harwood, H. J., Sacks, J. J., Simon, C. J., & Brewer, R. D

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William Bradley Zehner and Jacquelyn Anne Zehner

, 2018). Are European firms falling behind in the global corporate research race? Policy Contribution , 6, 1–13. 16. Wartzman, R. and Crosby, L. (August 13, 2018). The Key Factor Driving a Company’s Results: Its People. Wall Street Journal , R5). 17. Zehner II, W., Pletcher, G., and Williams, C. (June 2016). „Technology Creates 21st Wealth — Processes, Problems, and Prognosis. Journal of Marketing and Scientific Organizations (17–38), 20 (20). DOI: 10.14611/minib.20.03.2016.08.

Open access

Mirjana Pejić Bach

Method, Stamford, Cengage. 5. Cooter R., Pumfrey S. (1994), “Separate spheres and public places: reflections on the history of science popularization and science in popular culture“, History of science, Vol. 32 No. 3, pp. 237-267. 6. Creswell, J. W. (2008). Research Design: Qualitative, Quantitative, and Mixed Methods Approaches, Newcastle upon Tyne, Sage. 7. Day R. A. (1989), “The origins of the scientific paper: the IMRAD format“, Journal of American Medical Writers Association, Vol. 4 No. 2, pp.16-18. 8