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Yaroslava Gnezdilova

References Andrianovna, E.K. (1991). Pragmatic orientation of metacommunicative elements of discourse. In Pragmatic interpretation and planning of discourse . Pyatigorsk: Pyatigorskiy gosudarstvennyi pedadgogicheskiy instityt inostranyx yazykov, p. 15-16. / Andrianovna, E.K. Pragmaticheskaya napravlennost' metakommunikativnyx elementov diskursa. In Pragmaticheskaya interpretatsiya i planirovaniye diskursa . Pyatigorsk: Pyatigorskiy gosudarstvennyi pedagogicheskiy institut inostrannyx yazyikov, p. 15-16. / Андриановна Е.К. Прагматическая направленность

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The Journey Metaphor in Mediatized Political Discourse

Cognitive and Critical Perspectives

Gyula Dávid and Bálint Péter Furkó

References Al-Faki, Ibrahim Mohamed. 2014. Political Speeches of Some African Leaders from a Linguistic Perspective. International Journal of Humanities and Social Science 4(3): 180-198. Armasu, Veronica-Diana. 2013. The Concept of Politeness in Everyday and Professional Discourse. PhD dissertation, Babeş-Bolyai University. <http://193.231.20.119/doctorat/teza/fisier/1427> (January 15, 2015). Becker, Annette. 2007. Are you saying...? A cross-cultural analysis of interviewing practices in TV election night

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Nataša Stojan and Sonja Novak Mijić

References Borčić, N. (2010). Konceptualne metafore u političkim intervjuima. Medijske studije, 1( 1-2), 136-156. Borčić, N, Kanižaj, I, Kršul, S. (2016). Conceptual Metaphor in Political communication. Zbornik Sveučilišta u Dubrovniku . 73-94. Chilton, P. (2004). Analysing Political Discourse . London and New York: Routledge. Howe, N. (1988). Metaphor in Contemporary American Political discourse. Metaphor and Symbolic Activity , 3(2), 87-104. Kövecses, Z. (2005). Metaphor in culture: Universality and Variation . Cambrige and

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Ero Liivik

(2006): 699-721. 8. Shenhav, Shaul R., Gideon Rahat, and Tamir Sheafer. “Testing the Language - Power Assumption of Critical Discourse Analysis: The Case of Israel’s Legislative Discourse.” Canadian Journal of Political Science / Revue canadienne de science politique 45:1 (2012): 207-222. 9. Shorthand Notes of the Riigikogu . Reading of the “Draft Act of the Amendment to the Constitution of the Republic of Estonia on Legalising the People's Initiative” (April 24, 2008) // www

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Ľuboš Blaha

Abstract

In this study I will try to put forward the views of the social theorists and critics who consider “postmodern culture” (Jameson) as deeply manipulative. The fundamental patterns of the system of the ideology preach to the spread of the values of consumerism, individualism and hedonism (Fromm). As the study shows, the media play a key role in spreading these values (Chomsky). The media became the main “ideological apparatus” (Althusser) and the business world, the world of culture and politics is controlled by these media. Economic system thus gains support of the population and can reproduce itself. According to some interpretations there is no escape from the environment of the systemic manipulation (Jameson, Foucault, Marcuse), but there are also opinions according to which systemic indoctrination can intervene only in the public - official discourse, but not culture and behavior patterns of marginalized groups (Scott, Bloch, Williams). I will try to interpret and analyze systematically these two intuitive views. In this context, I will develop the thesis that the value of truth, not as an epistemologically or metaphysically regulative principle, but as a socio-emancipating force which can have in the environment of the absolute manipulation a decisive impact in the formulation of alternative to the current (post)modern global-capitalist society. The study is based on the author's book Matrix of Capitalism: Is the Revolution Coming? (Veda, Bratislava 2011).

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Przemysław J. Moskal

Abstract

Technological progress in the last three decades has considerably changed the creative process in many fields of art. Computer technologies of the 1980s became available to large numbers of users owing to the appearance of personal computers on the market. These computers enabled artists to manipulate the sound and picture to a far greater extent. Through interaction they also made it possible for the spectator to interfere in a work of art, thereby introducing a multitude of interpretations and direct influence on works of art. The idea of the spectator’s participation in jointly creating a work of art was utilized long before a personal computer was constructed. Such artists as Marcel Duchamp, John Cage, Allan Kaprow, or Nam June Paik, to name only a few, were pioneers of interaction and the audience’s involvement in the creative process. The article discusses the term “interaction in art” and, which is the main subject of discourse, selected theoretical and practical aspects of the concepts utilizing the interaction phenomenon that are represented by Roy Ascott, Ryszard Kluszczyński, Ron Burnett, Filipp Tommas Marinetti, Marcel Duchamp, John Cage, Allan Kaprow, and Nam Jun Paik.

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Péter Furkó

–47. Fraser, Bruce. 1999. What are discourse markers? Journal of Pragmatics 31: 931–952. Furkó, Bálint Péter. 2013. The presence and absence of pragmatic markers in naturally-occurring and scripted discourse. In Katarína Labudova and Nóra Séllei (eds), Presences and Absences – Transdisciplinary Essays , 23–38. Tyneside: Cambridge Scholars Publishing. Furkó, Bálint Péter. 2014. Cooptation over grammaticalization – The characteristics of discourse markers reconsidered. Argumentum 10: 289–300. Furkó, Bálint Péter. 2017. Manipulative uses of pragmatic

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Anastasiya Konyk

References ADORNO Т. W. (2005), The Meaning of Working Through the Past . [in:] NZ, Issue No2. ERLL А. (2008), Cultural Memory Studies: An Introduction. [in:] Media and Cultural Memory. Berlin/New York, NY: de Gruyter. HALBWACHS M. (2005), Historical Memory and Collective Memory. [in:] NZ. Issue 2–3. Hutton P. (2003), History as the Art of Memory. St. Petersburg , Vladimir Dal. LYLYO T. (2011), De-historification of Consciousness as a Precondition for the Effectiveness of Manipulative Ideology in Modern Journalism [in