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) Rzeczpospolita dated 12.01.2016. Brown P. H., 2015, How Real Estate Developers Think. Design, Profits, and Community, University of Pennsylvania Press. Brzeski W., KIrejczyk K., Kozłowski E., 2015, Budownictwo senioralne w Polsce. Perspektywy rozwoju (Senior Construction in Poland. Development Perspectives), REAS. Dittmann I. 2013. Primary and Secondary Residential Real Estate Markets in Poland - Analogies in Offer and Transaction Price Development, Real Estate Management and Valuation. Volume 21, Issue 1. Donner Ch., 2000, Housing Policies in the European Union. Theory and

References BARKER (2007), Review of Housing Supply: Securing our Future Housing Needs, Interim Reports - Analysis, HMSO, London CYMERMAN R. (RED.), 2011, Planowanie przestrzenne dla rzeczoznawców majątkowych, zarządców oraz pośredników w obrocie nieruchomościami, EDUCATERRA, Olsztyn. CHIN L., 2009, Developer’s Residential Landbank and Its Relationship to Stock Price W: Materiałach Konferencyjnych Pacific Real Estate Society Conference. HILBERA C. I ROBERT-NICOUD F., 2009, On the Origins of Land Use Regulations: The „Influential Landowner” Hypothesis W

] Drewett R., The developers: decision process , [in:] P.Hall, H.Gracey, R. Drewwett, The Containment of Urban England , Volume II. The Planning System: Objectives, Operations, London 1973. [7] Dziadosz A., Realizacja przedsięwzięć na krakowskim rynku budowlanym w opiniach deweloperów , Przegląd Budowlany 4/2006. [8] Evans A.W., The Economics of Residential Location , Palgrave Macmillan, London 1973. [9] Goodchild R., Munton R., Developer and the Landowner: An Analysis of the British Experience , London 1985. [10] Grenadier S.R., The strategic exercise of options


The number of future sales of residential real estate in the primary developer depends mainly on the factor of demand, consumer needs for housing in established market conditions. One way to determine the future market capacity for the construction of residential demand forecasts.

The company is in a very favorable position, having a reliable forecast of future demand. Forecast has an impact on the ability to achieve the intended purpose of building and as a result allows you to minimize the risk of return on invested capital at the same time ensuring a profit.

Placed forecast future sales of apartments in the time horizon of two years in advance, taking into account a series of standardized construction, contains processed numerical data on a quarterly sale by X developer in the years from 2008 to 2012.

Erected on the basis of forecast model and found very useful model to predict seasonal fluctuations in demand numerical sale in the test development company.

podnoszą ceny ostrożnie. Nie chcą stracić klientów , Gazeta Prawna z dnia 13.01.2014 ( Prices of apartments: Developers raise prices carefully. Do not want to lose customers, The Legal Newspaper, dated 13.01.2014) Krajowy Standard Wyceny Podstawowy Nr 2 (KSWP 2), Powszechne Krajowe Zasady Wyceny ( National Standard Valuation Basic No 2, Common National Valuation Principles ) KOTLER P., 1999, Marketing. Analiza, planowanie, wdrażanie i kontrola (Marketing Management. Analysis, Planning, Implementation and Control), Wyd. FELBERG SJA, Warszawa MILLER N. G, SKLARZ M. A


The article aims at analyzing the possibility of including developers (private companies focused on profits) into the process of revitalizing tenement houses located in the center of Poznan. The consideration is located in the capital city of Wielkopolska and takes into account the analysis of both the local housing real estate market and developers’ enterprises in the city. The authors, supported by economic calculation and a case study, have researched the case of a free-market developer’s project of revitalizing a well-located, yet run-down tenement house, and, on the contrary, the case of a developer taking over a property being a municipal resource. Having researched the market in order to set the parameters of further research works, both scenarios where evaluated when it comes to their economic, social and spatial results.

The main purpose of the article was to analyze possibilities and to point out the determinant factors of using the economic potential of developers in the process of revitalizing housing resources located in downtown areas. The work is to contribute to the discussion on making the actions of public administration more flexible when it comes to cooperation with private investors. By outlining the research concept, the authors aim to set the basis for further and deeper analysis. The paper is to test the scientific community when it comes to the appropriateness of the diagnosis and the direction of potential research.

1 Introduction Developer investment is understood as the consolidation of location, investment vision and financing sources thanks to which it is possible to create new real-estate profitable for a developer ( Kirejczyk and Dąbrowski 2001 ). A developer operating in the residential market may be involved in implementing projects to construct multi-family or single-family buildings, apartments or small dwellings, detached or terraced houses. Such activity conducted in the residential market has been evolving in Poland for almost 30 years. The greatest activity by

Future , Routledge, New York, pp. 34-56. Eckenhofer E., Ershova M., 2011, Organizational culture as the driver of dense intra-organizational networks , Journal of Competitiveness, 3(2), pp. 28–42. Feijoó C., 2012, An Exploration of the Mobile Gaming Ecosystem from the Developers’ Perspective , [in:] P. Zackariasson, T. Wilson (eds), The Video Game Industry: Formation, Present State and Future, New York. Global Games Market Report 2018 , NewZoo [ , access: 08/27/2018]. Gregory B

References BLACK D., 2014, Low-Income Housing Tax Credits: Affordable Housing Investment Opportunities for Banks, Office of the Comptroller of the Currency, Washington. BRATT R., 2007, Should we Foster the Non - Profit Housing Sector as Developers and Owners of Subsidized Rental Housing? MA: Joint Center for Housing Studies, Harvard University. BRATT R. G., KEYES L. C., 1998, Challenges Confronting Nonprofit Housing Organizations’ Self-Sufficiency Programs, Housing Policy Debate, Volume 9, Issue 4 Fannie Mae Foundation. Budżety gospodarstw domowych w 2013 roku

initiatives. Management Research News , 27 (11/12), 134–145. Klimas, P., & Czakon, W. (2018). Organizational innovativeness and coopetition: a study of video game developers. Review of Managerial Science , 12 (2), 469–497. Kohlbeck, M., & Warfield, T. D. (2007). Unrecorded intangible assets: Abnormal earnings and valuation. Accounting Horizons, 21(1), 23-41 Legner, C., Eymann, T., Hess, T., Matt, C., Böhmann, T., Drews, P., Ahlemann, F. (2017). Digitalization: opportunity and challenge for the business and information systems