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23Design and Self-Affirmation / Vol. 7, No. 2, 2015 / GfK MIR
Choosing Beauty and Feeling Good:
How Attractive Product
Design Increases Self-Affirmation
The beauty premium /// Good looks make a difference.
Studies of interpersonal perception have found a universal
and innate bias to equate beauty with goodness in people.
Attractive people are, for the most part, rated higher than
less attractive people on apparently unrelated positive
traits, including intelligence, social skills, ethical behavior or
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Sport with its long and rich history is and always has been a complex phenomenon of culture, this marvellous world of objectified human spirit, the environment of man's consciousness and its deep dreams and ideals. So, key elements of sport are not limited to the games themselves, but encompass also a strong ethos consisting of a system of values and models of comportment, personal development and human perfection, frequently expressed in philosophical terms. In ancient Greece, philosophical reflection on sport was directly related to anthropology and focused on the human's whole physical, psychical and spiritual prowess and its improvement. Similar cohesion of the sport idea, philosophy and anthropology is also present in de Coubertin's heritage with its special emphasis on pedagogy. Sport carries a huge educational potential as a tool for shaping man on the somatic, mental, emotional, moral and social levels. But contemporary sport itself is infected by pathologies (actually, first signals of them were present in antiquity), which leads to violating the rule of fair play, to doping, commercialisation of sporting achievements and treating them in an instrumental manner, to the reification of sportsmen and treating the records as an ultimate fetish. In view of such phenomena, the most appropriate and effective reaction seems to take up a reference to classical ideals of the sport ethos and their incessant reinforcement in the process of nowadays education and human self-understanding. In ancient Greece, the philosophy of sport was a complementary element of the whole phenomenon, serving as its idealistic final touch, while today it is increasingly used as a preliminary condition for the practice of sport and is indispensable for a continuation and harmonious development of its tradition. Therefore, the anamnesis of cultural sources of sport is not only of historic character but also, and primarily, has a therapeutic dimension. So, it seems worthwhile and justified to return, restore and reclaim some ancient philosophical ideals that once constituted the base of Greek sport in its great connection with anthropology, a general view of human potential in physical movement. The presented text examines the concept of virtue in ancient sport and philosophy and compares it with contemporary, especially postmodern philosophical (with references to Zygmunt Bauman and Wolfgang Welsch) understanding of human prowess, well-being and beauty.
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Needless to say, words originating in English largely influence other languages. As postulated by Plümer [2000, p. 28], since the nineteenth century English has become the main donor language for German and due to the ongoing influx of Anglicisms used in German both in Fachsprache, i.e. German for specific purposes and on a daily basis, lexical interference between the two languages increases. Some linguists oppose the excessive use of words originating in English postulating that as a consequence, German may become a peripheral language, whereas others posit that it indicates openness to world and language development. The study focuses on the application of Anglicisms in German newspapers in February 2016. The corpus encompasses 90 articles in online versions of three newspapers, viz. Die Welt, Der Spiegel and Der Stern, structured into three categories, be it Beauty, Politics, and IT. Every category covered thirty parallel topics, in order to arrive at a succinct yet comprehensive summary of the total ratio of Anglicisms. The article was divided into four main categories, i.e. theoretical framework, quantitative analysis, qualitative analysis, and concluding remarks.
concept of delayed recognition in relation to persons or articles has also been described as premature discovery, suffering from Mendel’s syndrome, being late bloomers or being ahead of one’s time. Mendel’s work on the rules of heredity is often considered as the prototype case. Yet, Mendel’s work was not totally unknown before the 20 th century as mentioned by Garfield (1970) , giving reference to Zirkle (1964) . In an article published in 2004, Ton van Raan proposed the name “sleeping beauty” for an article suffering delayed recognition ( van Raan, 2004 ). This