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Understanding Factors influencing Consumers Online Purchase intention Via Mobile App: Perceived Ease of use, Perceived Usefulness, System Quality, information Quality, and Service Quality

technology and trust perspectives. European Journal of Information System , 12, 41–48. 21. Henderson, R., & Divett, M. J. (2003). Perceived usefulness, ease of use and electronic supermarket use. International Journal of Human-Computer Studies , 59, 383–395. 22. Ho, L. A., Kuo, T. H., and Lin, B. (2012). “The mediating effect of website quality on internet searching behavior”, Computers in Human Behavior , Vol. 28 No. 3, pp. 840–848. 23. Iprice insights. (2017). State of eCommerce in Southeast Asia 2017 . Retrieved June 02, 2018, from https

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Internet Website as a Tool of Communication in Scientific Institutions

, L.N., White, C. (2000). Public Relations Practitioners’ Perception of the World Wide Web as a Communication Tool. Public Relations Review, 26(1), 31-51. 5. Hjarvard, S. (2013). The Mediatization of Culture and Society. London - New York: Routledge Taylor & Francis Group. 6. Instytut Zachodni (2012). Badanie potrzeb wielkopolskich przedsiębiorców w zakresie współpracy ze sferą B+R. Poznań: Instytut Zachodni. 7. Kang, S., Norton, H.E. (2006). Colleges and universities’ use of the World Wide Web: A public relations tool

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Marketing Communication of Airports as a Factor Determining the Choice of Airport by Polish and Foreign Passengers

. 8. Gardiner, J. (2006). An international study of the airport choice factors for non-integrated cargo airlines. Doctoral Dissertation, Loughborough University (, accessed 10.07.2016 r. 9. Hoffman, D.L., Novak, T.P. (1995). Marketing in hypermedia computer-mediated environments: Conceptual foundations. Research Program on Marketing in Computer-Mediated Environments. Working Paper, no. 1, January 1. 10. Jankiewicz, J., (2013). Otoczenie społeczno-gospodarcze portu lotniczego, a

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Selected aspects of the innovation policy of enterprises operating in the member states of the European Union

References 1. Andreeva, T. i Kianto A. (2011). Knowledge processes, knowledge - intensity and innovation: a moderated mediation analysis. Journal of Knowledge Management, 15 (6). 2. Baruk, J. (1997). Nauka i technika w rozwoju gospodarczym. Lublin: Wydawnictwo Uniwersytetu Marii Curie-Skłodowskiej w Lublinie. 3. Baruk, J. (2014). Wspomaganie działalności innowacyjnej wiedzą. W: A. Stabryła i T. Małkus (red.), Strategie zarządzania organizacjami w społeczeństwie informacyjnym. Kraków: 4

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Innovation Activity Management in Scientific and Research and Development Organizations

References 1. Andreeva, T., Kianto, A., (2011). Knowledge processes, knowledge-intensity and innovation: a moderated mediation analysis. Journal of Knowledge Management , No. 6. 2. Baruk, J. ( 2009). Zarządzanie wiedzą i innowacjami. Toruń: Wydawnictwo Adam Marszałek w Toruniu. 3. Baruk, J. (2015). Procesowe aspekty integracji funkcji marketingowej, innowacyjnej i produkcyjnej w przedsiębiorstwie przemysłowym. In: M. Gębarowski, A. Gierczak, B. Zatwarnicka- Madura (red.). Wielowymiarowość współczesnego

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Fourth industrial revolution and managers' cognitive competences

. Setiawan, Marketing 3.0., Wydawnictwo MT Biznes, Warszawa, 2016. 17 Kotler and his colleagues recently proposed the concept of marketing 4.0; see: P. Kotler, H. Kartajaya, I. Setiawan, Marketing 4.0., Wydawnictwo MT Biznes, Warszawa, 2017. However, our proposal goes in a slightly different direction. It is not just about adding new dimensions to the concept of marketing, but finding a new role for marketing. According to the concept of innovation marketing, this will be a kind of mediation between the sector of science and the sphere of business

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The impact of leadership styles on innovation management

transformational, transactional, and laissez faire leadership characteristics on subordinate influencing behavior. Basic & Applied Social Psychology , 11, 191–203. 21. Denti, L., & Hemlin, S. (2012) Leadership and innovation in organizations: A systematic review of factors that mediate or moderate the relationship. International Journal of Innovation Management , 16, 1–20. 22. Deschamps, J. (2005) Different leadership skills for different innovation strategies. Strategy & Leadership , 33, 31–38. 23. Dirks, K.T. & Ferrin, D.L. (2002) Trust in Leadership: Meta

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