Search Results

1 - 10 of 165 items :

  • management measures x
  • Business Development, Change Management, Cooperation x
Clear All
The Role of Crisis Prevention from the Perspective of the Biggest Polish Companies and Public Relations Agencies on the Basis of Expert Research

Bibliography 1. Coombs, W. T. (1995). Choosing the Right Words — The Development of Guidelines for the Selection of the „Appropriate” Crisis-Response Strategies. Management Communication Quarterly , vol. 8, no. 4. 2. Davis, A. (2008). Wszystko co powinieneś wiedzieć o PR — odpowiedź na 500 najważniejszych pytań . Poznań: Dom Wydawniczy REBIS. 3. Hajduk, G. (2017). Specyfika kryzysów wizerunkowych w mediach społecznościowych. Studia Medioznawcze , 3 (70). 4. Kaczmarek-Śliwińska, M. (2015). Public relations w zarządzaniu sytuacjami

Open access
The Global Crisis and the Subsidies to Manufacturing Firms


The 2008-2009 global crisis has severely affected the world economy. Most national governments utilized fiscal policy measures including subsidies to reinforce and sustain their economies. In this study we examine the impact of the 2008-2009 global crisis on subsidies paid to manufacturing firms either by their governments or the European Union (i.e. EU). Our results indicate that, overall, a significantly larger proportion of firms had received subsidies after the global crisis. When we look into different subgroups, we find that firm size, female ownership, female management, and quality certification did not matter (more firms in all of these subgroups had received subsidies). On the other hand, our results demonstrate that firm type and top manager’s experience level made a difference in terms of subsidies received after the crisis.

Open access
Investigating Process Maturity Modeling as an Advertising Process Improvement Paradigm

teams . Wiesbaden, Niemcy: Springer. 26. Ghosh, B. C., & Ling, M. T. (1994). Total Quality Management in services: The case of Singapore’s advertising industry. The TQM Magazine , 6 (4), 34. 27. Hopkinson, M. (2017). The project risk maturity model: Measuring and improving risk management capability . Aldershot, UK: Gower Publishing. 28. Kennett, R. S. & Baker, E. (2010). Process improvement and CMMi for systems and software . Boca Raton, FL: CRC Press. 29. Kwak, Y. H. & Ibbs, W. (2002). Project Management Process Maturity (PM) 2 Model

Open access
The Possibility of Overcoming Barriers in International Cooperation in the Area of R&D from the Point of View of a Research Unit, Based on the Example of the Institute of Aviation

the Watch Market. Journal of Product Innovation Management , 21, 401–415. 20. Gestland, R. R. (2012). Cross-cultural Business Behavior: A Guide for Global Management. Copenhagen: Copenhagen Business School Press. 21. Henderson, R., Cockburn, I. (1994). Measuring competence? Exploring firm effects in pharmaceutical research. Strategic Management Journal , 15 (Special Issue), 63–84. 22. Hindmoor, A. (1998). The importance of being trusted: Transaction costs and policy network theory. Public Administration , 78, 25–43. 23. Hong, P., Park, Y

Open access
Information needs of Trade Fair Visitors — A Survey of the Participants of Kompozyt-Expo 2018 and Fastener Poland

. (2004). Measuring performance at trade shows: Scale development and validation. Journal of Business Research , 57 (1), 1–13. 14. Leszczyński, G., & Zieliński, M. (2011). Trade fairs as source of knowledge — the role of trade fairs organizer . 27th IMP Conference, Glasgow, Scotlant. 15. Lin, Y. (2016). An examination of determinants of trade show exhibitors’ behavioral intention. A stakeholder perspective. International Journal of Contemporary Hospitality Management , 28 (12), 2630–2653. 16. Palumbo, F., & Herbig, P. A. (2002). Trade Shows and

Open access
Beyond Budgeting – A Fair Alternative for Management Control? - Examining the Relationships between Beyond Budgeting and Organizational Justice Perceptions

Commitment”, Journal of Applied Management Accounting , Vol. 5 No. 1, pp. 39–58. Maslow, A.H. (1948), “Higher and lower needs”, Journal of Psychology , Vol. 26, p. 433. McGregor, D. (1960), The Human Side of Enterprise , Mcgraw-Hill Publ.Comp., New York. Morgeson, F.P. and Humphrey, S.E. (2006), “The Work Design Questionnaire (WDQ): Developing and validating a comprehensive measure for assessing job design and the nature of work”, Journal of Applied Psychology , Vol. 91 No. 6, pp. 1321–1339. Ohlwein, M. (1999), Märkte für gebrauchte Güter, DUV

Open access
E-Marketing Campaign for a University. Case Study

. Procedia Economics and Finance , Vol. 39, p. 206–211. 8. Keller, K. L. (2013). Strategic brand management. Building, measuring and managing brand equity . 4th ed., New York: Pearson Education Limited. 9. Kępiński, Ł., Kordowski, M., Sałkowski, D., Sztubecki, K. (2015). Marketing internetowy. Nowe możliwości, nowi klienci, nowe rynki. Warszawa: Wydawnictwo Poltext. 10. Kotler, P., Kartajaya, H., Setiawan, I. (2017). Marketing 4.0. Era cyfrowa . Warszawa: MT Biznes. 11. Kowalczyk, D. (2018). Dlaczego doświadczenie użytkownika jest kluczem do

Open access
Understanding Factors influencing Consumers Online Purchase intention Via Mobile App: Perceived Ease of use, Perceived Usefulness, System Quality, information Quality, and Service Quality

_attachments/Better_Than_Cash_Alliance_China_Report_April_2017_(1).pdf?1492605583 4. Chen, Y.H. and Barns, S. (2007) ‘Initial trust and online behaviour’, Industrial Management and Data Systems , Vol. 107, No. 1, pp.21–36. 5. Chen, L.Y. (2013). The Quality of Mobile Shopping System and Its Impact on Purchase Intention and Performance . 6. Chen, M.Y., & Ching, I.T. (2013). A comprehensive model of the effects of online store image on purchase intention in an e-commerce environment. Electronic Commerce Research , 13 (1), 1–23. 7. Dachyar, M., Banjarnahor, L. (2017). Factors influencing purchase

Open access
The CAC 40 Index’s Reaction to Terrorist Attacks: The Case of Charlie Hebdo

response to earnings announcements and interim reports: an analysis of SBF120 companies. Annales D’économie et de statistique , 60, 151-175. Binder, J. (1998). The event study methodology since 1969. Review of Quantitative Finance and Accounting , 11(2), 111-137. Bowman, R. (2006). Understanding and conducting event studies. Journal of Business Finance and Accounting , 10(4), 561-584. Brown, S., & Warner, J. (1980). Measuring security price performance. Journal of Financial Economics , 8(3), 205-258. Brown, S., & Warner, J. (1985). Using daily

Open access
Factors Influencing Customers’ Attitude Towards SMS Advertisement: Evidence from Mauritius

), “What is coefficient alpha? An examination of theory and applications”, The Journal of Applied Psychology . Vol. 78, Iss. 1, pp 8-104. Retrieved from: doi: 10.1037/0021-9010.78.1.98 Dart, A. (2017) Reporting Multiple Regressions in APA – Part One , Available online at Davis, F. D., Bagozzi, R. P., & Warshaw, P. R. (1989), “User acceptance of computer technology: A comparison of two theoretical models”, Management Science , Vol. 35 Iss. 8, pp.982–1003 Ducoffe, R

Open access