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Inspire to Hire and Win the War for Talents

. [68] Lloyd, S. (2002). Branding from the inside out. BRW, 24(10), pp. 64-66. [69] Mahroum, S. (2000). Highly skilled globetrotters: mapping the international migration of human capital. R&D Management, 30(1), pp. 23-31. [70] Mackes, M. (2005). Becoming an employer of choice. ASHRAE Journal, 47(11), pp. 59-60. [71] Mark, M. and Pearson, C. (2001). The hero and the outlaw: Building extraordinary brands through the power of archetypes. New York: McGraw-Hill. [72] Martin, G., Gollan, P.J. and Grigg, K

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