Search Results

1 - 7 of 7 items :

  • "technology" x
  • Business Communication, Business Etiquette x
  • Business and Economics x
Clear All
The Integration of Behavioural Change Models in Social Marketing Programs in Public Health

behaviour change, Health Psychology Review , 6(1), pp. 1-6. [21] Nayna, A. and Joe, L. (2018). Health Belief Model for Social Marketing of Breast Self-Examination-A Review of Literature, Asian Journal of Management , 9 (1), pp. 493-499. [22] Sahin, I., (2006). Detailed Review of Rogers’ Diffusion of Innovations Theory and Educational Technology-Related Studies Based On Rogers’ Theory, The Turkish Online Journal of Educational Technology – TOJET, 5 (2), pp. 14-23. [23] Sniehotta, F.F., Presseau, J. and Araújo-Soares, V. (2014). Time to retire the

Open access
Colour in Online Advertising: Going for Trust, Which Blue is a Must?

Research , 44(2), pp. 396-413. [14] Hall, R. and Hanna, P. (2004). The impact of web page text-background colour combinations on readability, retention, aesthetics and behavioural intention. Behaviour and Information Technology , 23(3), pp. 183-195. [15] Hayes, A. (2018). Introduction to mediation, moderation, and conditional process analysis, London: Guilford [16] Hofstede, G. (2018). Compare countries ( www.hofstede-insights.countries ). [17] Jung, J. and Kellaris, J. (2004). Cross-national differences in proneness to scarcity effects: The

Open access
Students’ Total Experience within a Romanian Public University

Assurance in Education, 20(4), pp. 408-428. [6] Buttle, F. (2009). Customer Relationship Management: Concepts and Technologies, Oxford: Elsevier Ltd. [7] Cox, A.M. (2011). Students’ Experience of University Space: An Exploratory Study, International Journal of Teaching and Learning in Higher Education, 23(2), pp. 197-207. [8] Dalton, H. and Denseon, N. (2009). The Student Experience. In HERDSA Annual Conference, 32nd Edition, Darwin, Australia, 6-9 July 2009, Darwin: Higher Education Research and Development Society

Open access
The Informational Support in Educational Marketing Decision-Making Process in the Republic of Moldova

References [1] Bahloul, M.Y. (2011). The role of Marketing Information System Technology in the Decision Making Process, Case Study: The Banking Sector in Gaza Strip. Master Thesis, Islamic University of Gaza.[online] Available at: < > [Accessed 22 August 2017]. [2] Bhansali, J. (2008). Marketing Information System. [online] Available at: <https://www.slideshare net/bhansalijayanti/marketing-information-system-presentation> [Accessed 2 August 2017]. [3] Bulat, G

Open access
Inspire to Hire and Win the War for Talents

bridges. The Academy of Management Review, 25(1), pp.13-17. [5] Alexe, A (2017). Retention of valuable employees, the main HR challenge in 2017. Business Review, 11 December. [online]. Available at: < > [Accessed 5 August 2018]. [6] Alias, N.E., Noor, N. and Hassan, R. (2014). Examining the mediating effect of employee engagement on the relationship between talent management practices and employee retention in the Information and Technology

Open access
Internationalization of Japanese Business Groups – Literature Review

relevance for developing and transforming economies (Book Review) - by Rajan, R.G., Journal of Economic Literature, 34(3), pp. 1363-1365. [5] Belderbos, R. A. and Heijltjes, M. G. (2005). The determinants of expatriate staffing by Japanese multinationals in Asia: Control, learning and vertical business groups, Journal of International Business Studies, 36(3), pp. 341-354. [6] Belderbos, R., Ito, B. and Wakasugi, R. (2008). Intra-firm technology transfer and R&D in foreign affiliates: Substitutes or complements? Evidence from Japanese

Open access