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The Use of the Socio-Cultural Potential of Local Societies through the Presentation of Cultural Specificities

–40. Kačírek, Ľ. (2013). Úvod do muzeológie. In: L. Kačírek, R. Ragač, P. Tišliar, Múzeum a historické vedy. Krakov: Spolok Slovákov v Poľ-sku. Kesner, L. (2005). Marketing a management muzeí a památek . Praha: Grada Publishing. Krišková, Z. (2017). Kultúrne dedičstvo a pamäťové inštitúcie. Krakov: Spolok Slovákov v Poľsku. Lalkovič, M. (2004). Typológia múzeí. Banská Štiavnica: Univerzita Mateja Bela v Banskej Bystrici. Smith, L. (2006). The Uses of Heritage . London and New York: Routledge. Stoličná, R. (2004). Lokálna a regionálna

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Selected Concepts of Contemporary Rural Research: Inspirations and Challenges for Rural Anthropology

, P. (1984). Distinction: a social critique of the judgement of taste . London: Routledge. Bowler, I. R., Bryant, C. R., Cocklin, C. (2002). The Sustainability of Rural Systems. Geographical Interpretation. Springer-Science+Business Media, B. V. Brouwer, F., van der Heide, C. M. (2009). Multifunctional Rural Land Management: Economics and Policies. London: Earthscan. Brown, D. L., Schafft, K. A. (2019). Rural People and Communities in the 21 st Century. Resilience and Transformation . Cambridge, UK – Medford, MA, USA: Polity. Bunce, M

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Media Monitoring as an Element of Strategic Business Management


Analysis of information published in the media is an important tool. Information that is collected and properly aggregated contributes to the assessment of companies’ projects and allows to observe and to evaluate changes occurring in the environment. This article discusses benefits that companies can achieve through professional media monitoring and its products using a practical example. The article presents the company’s media findings scope for 2017-2018 and conclusions that can be drawn in the context of recommendations for long-term decisions.

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Self-Presentation of Polish Football Managers on Linkedin

of corporate dialogic uses of Facebook, Twitter, YouTube, and LinkedIn by industry type, Quality & Quantity, 48(5), 2605-2614. LUEG, K., & NIELSEN, C. (2015), Impression management as symbolic capital: An intercultural comparison of presentations by CEOs on social network sites, Communication & Language at Work, 4(4), 88-120. LINKEDIN (2019). About LinkedIn.[online: 28 April 2019], LOPS, P., DE GEMMIS, M., SEMERARO, G., NARDUCCI, F., MUSTO, C. (2011). Leveraging the linkedin social network data for extracting content

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Jews in Slovakia after 1989. Community between the Future and the Past

. Bútorová, G. Mesežnikov (Eds.), Zaostrené na extrémizmus. Výskumná štúdia . Inštitút pre verejné otázky, Bratislava, s. 13–26. Goertzel, T. (1994). Belief in Conspiracy Theories. Political Psychology , 15 (4), 731–742. . Matten, D. (2004). The Impact of the Risk Society Thesis on Environmental Politics and Management in a Globalizing – Principles, Proficiency, Perspectives. Journal of Risk Research , 7 (4), 377–398. Dostupné na:

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Environmental Attitudes in An Intergenerational Perspective

. Final approved pre-publication version. Retrieved from . Jones, R. E., Dunlap, R. E. (1992). The social bases of environmental concern: Have they changed over time? 1. Rural Sociology , 57 (1), 28–47. Lakhan, V. C., Lavalle, P. D. (2002). Use of Loglinear Models to Assess Factors Influencing Concern for the Natural Environment. Environmental Management , 30 (1), 77–87, . Lea, E., Worsley, A. (2008). Australian

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Civilisation (Landeskunde) et science de la culture (Kulturwissenschaft) dans la franco-romanistique : histoire d’un combat

ainsi que grâce à une formation interdisciplinaire et à l’acquisition de compétences en matière de communication, ce qui les rendait flexibles et les préparait à la vie active. Cette ouverture délibérée à une professionnalisation autre que celle de l’enseignement a incité, dans les années 1980, à concevoir de nouveaux parcours de formation et à ouvrir des enseignements en science de la culture : citons les universités de Giessen et Kassel ainsi que celle de Passau, dont les cursus de « management culturel » seront ensuite copiés ailleurs plus ou moins ouvertement

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