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Creation of Responsible Behavior and Impact on Sustainable Customer Buying Behavior in Retail Sector

Mutual Agricultural Trade of Visegrad Group Countries. In: Visegrad Journal on Bioeconomy and Sustainable Development, vol. 1, 2012, no. 1. p. 2-11. BLACKBURN, W. R. 2007. The Sustainability Handbook: The Complete Management Guide to Achieving Social, Economic and Environmental Responsibility. UK Trowbridge : Cromwell Press, 2007. p. 787. ISBN 978-1-84407-495-2. DASZKIEWICZ, N. - WACH, K. 2012. Internationalization of SMEs. Context, Models and Implementation. Gdańsk : Gdańsk University of Technology Publishers, 2012. p. 109. ISBN 978

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Challenges of EU Accession for Macedonia and Ukraine: Selected View from Inside Europe and Outside Visegrad

-03-05]. Available from: http://www.stat.gov.mk/OblastOpsto_en.aspx?id=25 STATE STATISTICAL OFFICE of the Former Yugoslav Republic of Macedonia. 2011. Извоз според сектори и отсеци на СМТК Рев.4”, [2014-04-06]. Available from: http:// www.stat.gov.mk/OblastOpsto.aspx?id=23 SZMAGALSKA-FOLLIS, K. 2008. Repossession: Notes on Restoration and Redemption in Ukraine‘s Western Borderland. In Cultural Anthropology, vol. 23, 2008, no. 2, pp. 329-360. WACH, K. 2012. Internationalization Strategies for SMEs. In DASZKIEWICZ, N. - WACH, K. 2012

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Factors of enterprise value - the privatization of ‘Sidex Galati’ Romania (case study)

Abstract

The enterprise value is central in business transactions (i.e. mergers and acquisitions, entrance of new shareholders or exit, bank loans), privatization of state-owned companies, etc., when the seller and the buyer confront each other’s business valuations trying to identify as many weaknesses as possible on the other side. Such important value as the enterprise’ is not an exact figure that can be calculated with precision at a certain date for a certain company, but an approximation that both buyer and seller may consider in each other’s attempt to close a good deal for himself/ herself. The valuation approach in this paper is a market method for business investments and comparable sales. This retrospective analysis of a major privatization in the Romanian steel industry - when the industry’s 'giant' was sold by the Romanian State - aims to identify key factors of the enterprise value in the context of international transactions. This was a high-profile privatization of great significance for the European steel industry and this analysis aims to understand enterprise value in order to model it. For this purpose, the article takes into consideration the information available regarding the privatization of Sidex Galați, the relevant literature and the author’s experience, supplemented by the information from the post-privatization evolution of the Romanian steel enterprise. As a result, the article draws lessons and concludes on determining factors of enterprise value, such as assets, solvency, company's history, cash flow, taxation etc., while the price transaction in the case of the privatization of Romanian steel enterprises was also influenced by exogenous factors, such as the steel market, the State's need for revenues, the controlling package of the company sold, etc.

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The role of international competences in increasing graduates’ access to the labor market

References: Altbach P.G., Knight, J., (2007). The internationalization of Higher Education: Motivations and Realities, Journal Studies in International Education , 11(3/4), 290-305, DOI: 10.1177/1028315307303542. Azim S., Gale A., Lawlor-Wright T., Kirkham R., Khan A., Alam, M., (2010). The Importance of Soft Skills in Complex Projects, International Journal of Managing Projects in Business, 3(3), 387-401. Brooks, R., Waters, J. (2011). Students Mobilities, Migration and the Internationalization of Higher Education, Basingstoke: Palgrave

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Linking the triple helix (university-industry-government) to the quadruple helix of university-industry-government – civil society in the field of international business and economics

., Campbell, D. (2012) - Mode 3 Knowledge Production in Quadruple Helix Innovation Systems Twenty-first-Century Democracy, Innovation, and Entrepreneurship for Development. Springer Briefs in Business 7, DOI 10.1007/978-1-4614-2062-0_1, Darling-Hammond, L. (2010) - The Flat World and Education. New York: Teachers College Press. Dima, A. & Vasilache, S. (2016). Trends in the internationalization of European higher education in a convergence perspective. Management & Marketing, 11(2), pp. 449-457. Retrieved 25 Feb. 2018, from doi: 10.1515/mmcks-2016

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Gastronomic tourism - stages and evolution

Abstract

On a worldwide level, the dimension of tourism has been sustained and amplified by globalisation. This has facilitated not just easier travel, but also the internationalisation of food from the national kitchens. One of the interesting segments of the immaterial regional cultural heritage is the local gastronomic arts. Each destination has its own cultural vision linked to the area, region, and country which generate corresponding gastronomic identities. The link between local cuisine and national identity is deeply rooted in all ethnicities because food has forever been central to the day to day rituals. A distinctive trait of many cultures is given by the type of food and drinks we associate with them. Currently, many of these are available outside the borders, globalisation being largely responsible to the spread of food and drinks beyond the traditional cultural borders: Mexican and Italian food are very popular in the USA, Indian food in Great Britain, Chinese in the whole world. That is why local gastronomy is considered as being a vital part of culture and community and this is the reason for which it must be kept and protected. The gastronomy is an attribute of the identity of a destination: countries are usually characterised by one or two culinary plates, considered to be emblematic for the nation just like the national flag.

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The internalization context of private health service providers in Europe: Romanian market case study

Abstract

This paper looks at the opportunities and constraints of the private healthcare sector in Europe today. Using the case study of Romania, I explore the attractiveness of foreign and domestic private capital investments in companies that supply healthcare services. In the aftermath of the economic crisis, the private provision of healthcare services has been growing steadily, and there are clear signs in the common market that the liberalisation policies will only increase the attractiveness of such investment still. As large-scale investment projects like general hospitals require large amounts of upfront investment, it is only natural to assume that at least part of this capital will be obtained through internationalisation decision of foreign companies. This paper also presents in depth a comparative overview of the two most developed private healthcare provisions in Romania: dialysis centres and medical laboratories. Part of their success is due to their longstanding relationship with the National Health Insurances House. These medical services generally benefit from large scale public subsidies that support the delivery of private health care provision in Romania. The private providers of medical services in Romania have recorded a steady annual growth dynamics over the past years. In the case of private medical laboratories, the geographical distribution shows a heavy concentration on the main municipalities in Romania. This gives us a perspective on the limited ability of private providers to penetrate smaller markets without the incentive of public subsidies. The Romanian market has proved to be an attractive destination for foreign investors in the medical sector. This is driven in part by the quantitative limitations of the public sector that is struggling with an overload in urban areas, but also by the attractiveness of private health insurance packages offered by many private health care providers. The main international health care providers in Romania that constitute the case studies of this paper are: Medlife, Regina Maria, Medicover, Sanador and Gral Medical.

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Branding European countries in the aftermath of important political transitions

Abstract

Given the intensification of the regional economic integration, innovations in the digital technology and transportation infrastructure, the business environment has become highly globalized. In the globalized marketplace, there is one tool that helps countries distinguish themselves, namely nation branding. Nation branding plays a crucial role in attracting investments, boosting exports and increasing the number of tourists and foreigners (workforce and investors alike). Having in mind the importance of understanding the course of history’s new challenges and opportunities, posed by the increased internationalization of the marketplace, the paper looks into efforts made by some European countries in nation branding. An adequate policy of nation branding becomes even more important for certain countries that have passed through important political transitions. Enacting coherent and comprehensive nation brands is essential for the benefit of such transitions. The study explores European countries who transitioned form state-dominated to market economies. As a result, their branding strategies had to be consolidated, while being confronted with important political gambits. The processes undertaken in the quest for nation and place branding and the challenges met by these countries represent the focal point of the analysis. This study overviews the salient challenges, together with inherent mistakes in the attempt of nation branding, at the same time with highlighting the positive facets of the process. Branding countries in the part of Europe that has been shaken by political transitions has been evolving for more than two decades and their practices allows us to pinpoint communalities, challenges and paradigms of nation branding in Europe.

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Market orientation of the Hungarian SMEs working in the meat processing and dairy industries

References [1] R. S. Achrol, P. Kotler, Marketing in the network economy. Journal of Marketing, 63. (1999) 146–163. [2] J. M. Armario, D. M. Ruiz, E. M. Armario, Market orientation and internationalization in small and medium-sized enterprises. Journal of Small Business Management, 46. (2008) 485–511. [3] W. A. Baker, J. M. Sinkula, The complementary effects of market orientation and entrepreneurial orientation on profitability in small businesses. Journal of Small Business Management, 47. (2009) 443

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A theory based evaluation on possible measures which increase young NEETs employability

Youth Guarantee European Commission, DG REGIO (2013). Evalsed Sourcebook. Dima, M.A. and Vasilache, S. (2016). Trends in the internationalization of European higher education in a convergence perspective, Management & Marketing. Challenges for the Knowledge Society, 11(2), pp. 449-457 DOI: 10.1515/mmcks2016-0008 Eurofound, 2016. Exploring the diversity of NEETs, Publications Office of the European Union European Court of Auditors (ECA) (2017). Special report. Youth unemployment - have EU policies made a difference? An

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