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Innovation and Internationalization: Relationship and Implications for Management and Public Policy

Likely to Introduce Product Innovations? The World Economy, 35 (11): 1559-1598. Cassiman, B., & Martinez-Ros, E. (2007). Product innovation and exports: Evidence from Spanish manufacturing, IESE Working Paper, mimeo. Cassiman, B.& Golovko, E. (2011). Innovation and internationalization through exports. Journal of International Business Studies, 42(1), 56-75. Cavusgil, S. T. (1980). On the Internationalisation Process of Firms. European Research, November 1980, pp 273-81. Cavusgil, S. T. (1983). Success

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Trends in the internationalization of European higher education in a convergence perspective

Business, Vol. 41, No. 2, pp. 149-60. De Meyer, A. (2012), “Reflections on the globalization of management education”, Journal of Management Development, Vol. 31 No. 4, 2012, pp. 336-345 Elkin, G. and Devjee, F. (2003), “Report on internationalization, committee for the advancement of learning and teaching”, University of Otago, Dunedin, New Zealand. Elkin, G., Farnsworth, J. and Templer, A. (2008), “Strategy and the internationalisation of universities”, International Journal of Educational Management, Vol. 22, No. 3, pp

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Inside the World – Class Multinationals: A Sectoral Frame

Abstract

Background. A firm, as it develops, tends to overcome local, regional, and national business environment boundaries by expanding into global economic space. The intense dynamics of internationalization, the expansion of multinational companies from emerging economies, the presence of multinational companies owned by the state are just a few of the specificities that shape the global business environment today. In the literature, these trends have become challenging topics, both open to criticism and appreciation.

Aims and approach. In this study we aim to map the expansion of business in the international environment from a sectoral perspective. In this respect, using the data synthesized by UNCTAD in the World's Top 100 non-financial MNEs and Top 100 non-financial MNEs from developing and transition economies, we aggregated, for each sector, the main performance indicators (assets, sales and employment) which reflects the magnitude of the expansion of the activity of the companies included in these ranks outside the economic area of origin. Also, based on the algorithm for calculating the Transnationality Index, we have calculated an aggregate Sectoral Transnationality Index for each of the two tops.

Conclusions. The analysis carried out leads to a series of conclusions regarding the dynamics and configuration of the universe of the world's most prominent multinational companies. Although this is mainly an exploratory research, we appreciate that this sectoral approach leads to a deeper level of analysis, expanding the area of knowledge in the field and, at the same time, creating a framework for new investigative perspectives.

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The Consumer of University Educational Services – A Central Element of Educational Marketing

Abstract

The marketing of educational services has become both a priority and a challenge, taking into account the technological changes that have arisen from the aspect of the tools and teaching methods used, as well as from the point of view of the requirements on the market manifested by the bearers of labor demand and supply. In addition, the opening and internationalization of these services has led to an increase in competition in this area, which forces universities to attach greater importance to educational marketing activities. From the point of view of the study of the behavior of the consumer of university educational services, the approach is even more challenging as the offer of educational services presupposes the rendering of an inexpensive, unstable, perishable and extremely variable service in terms of diversity, which requires an extremely complex analysis of the variables that influence the behavior of the “consumer” student, as well as from the point of view of the purchasing decision process, as a result of the action of these factors. In this context, the present paper aims to analyze the necessity of applying specific educational marketing tools, methods and techniques, especially of university marketing, not only from the perspective of the promotional component, which has a leading role in this field, but also starting from to the analysis of the peculiarities of the behavior of the consumer of educational services as a beneficiary.

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The Europeanisation of Romanian football: What do UEFA country coefficients reveal?

Abstract

After the fall of communist regimes, Central and Eastern European states have been encouraged to Europeanise by aligning to Western standards. Even if politics and economy have been primarily concerned, football has often allowed easier and faster contact to occidental cultures than other facets of the civic society did. From a football club perspective, being Europeanized involves the abilities to establish a constant presence in continental cups, as well as to raise performances to higher, international standards. The game itself has strongly Europeanised over the years, with UEFA transforming its two continental inter-club competitions into iconic brands, ‘pluralizing’ fan attention between domestic leagues and international cups, with the latter ones enjoying increased awareness. While some UEFA member associations have properly mastered the process of Europeanisation, others saw their teams struggle to perform in Europe, which led to the creation of a cleavage between ‘elitist’ and ‘periphery’ countries. Results of Romanian teams in European competitions have fluctuated over the past and a half decade. The purpose of this research is to find out how far Europeanised Romanian football can be currently considered. The research question asks what is the current European dimension of Romanian club football? UEFA Country Coefficients are used as input data for computing statistical observations such as means and standard deviations, which are then compared with a three-levelled center-periphery model designed by Maguire (2001). Results indicate that Romanian football is still far away from the continental ‘center’ status it pretends to have. The Discussions section addresses some of the reasons for this distance. The article tries to fill in a research gap as most Europeanisation studies so far have focused on the hardcore concepts of economics, politics, or law, but rather few on social and cultural alignments, such as football (Pyta, 2005).

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Some Insights on the Changing Architecture of the World’s Top 100 Multinationals

. (2002). Limits of internationalization theories in an unlimited world. International Marketing Review , 19 (5), 436-449. Casillas, J. C., & Acedo, F. J. (2013). Speed in the internationalization process of the firm. International Journal of Management Reviews , 15 (1), 15-29. Cuervo-Cazurra, A., & Ramamurti, R. (Eds.). (2014). Understanding multinationals from emerging markets . Cambridge University Press. Dörrenbächer, C. (2000). Measuring corporate internationalisation. Intereconomics, 35 (3), 119-126. Dunning, J. H., & Lundan, S. M

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The importance of international experience for Romanian students in establishing career priorities

References Altbach P.G. and Knight, J., (2007), “The internationalization of higher education: Motivations and realities”, Journal Studies in International Education, Vol. 11, No. 3/4, pp. 290-305. Fantini, A.E., (2000), “A central concern: Developing intercultural competence”, SIT Occasional Paper Series Addressing Intercultural Education, Training and Service, Brattleboro: School for International Training, pp. 25-33. European Commission (2015), Erasmus facts, figures and trends. The European Union support for

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Considerations Regarding the Relevance of Direct Foreign Investments in the Global Economy

Abstract

It is well known that the current business world, and also the investments, today are based on the global markets expansion. Contemporary reality shows us the image of a world which is irreversibly evolving towards the businesses globalization and the companies’ internationalization. The internal markets often become overcrowded, and the companies access more profoundly the global marketplace, which not only provides a place for all competitors, but also represents a source of new advantages for all. In the context of globalization the investment activity has gained new dimensions, becoming a global one, with serious implications, which manifest itself over the national economies and also over the world economy. Starting from these premises, the present paper’s purpose is to analyze a current, important and intensely debated issue, namely, the direct foreign investments, pointing out the main elements of their historic development and highlighting their fundamental role for the economic development of a country. Thus, here are reviewed some of the indisputable benefits of direct foreign investments generated within the country – as a dynamic development engine. Beyond the beneficial effects, which unequivocally denote the importance of drawing direct foreign investments, we try to answer the question “Can be identified negative effects of direct foreign investments which affect the receiving country?”

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EMNCS – Lessons On The Way To An Innovationbased Development. Empirical Findings

”, European Management Journal, Vol. 30, issue 3, pp. 219-231. Brennan, L. and Rios-Morales, R. (2007), “Foreign Direct Investment from Emerging Countries: Chinese Investment in Latin America”, International DSI/Asia and Pacific De Beule, F., and Duanmu, J-L. (2012), “Locational determinants of internationalization: a firmlevel analysis of Chinese and Indian acquisitions”, European Management Journal, Vol. 30, issue 3, pp. 264-277. Gammeltoft, P. (2008), “Emerging multinationals: outward FDI from BRICS countries

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Systems competing for mobile factors: decision making based on hard vs. soft locational factors

References Albert Tóth, A. (2016), “The Impact of the Hotel Industry on the Competitiveness of Tourism Destinations in Hungary”, Journal of Competitiveness, Vol. 8, Issue 4, pp. 85-104. Auer, P., Besse, G. and Méda, D. (2005), “Offshoring and the Internationalisation of Employment. A challenge for a fair globalisation?”, Proceedings of the France/ILO symposium ILO Agency, available at: www.ilo.org/wcmsp5/groups/public/---dgreports/---dcomm/--publ/documents/publication/wcms_071687.pdf (accessed October 15

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