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YouTube as an Airlines Marketing Tool

as a tourism marketing tool. In CAUTHE 2010 20th International Research Conference: ‘Challenge the Limits” , February 2010, University of Tasmania. Hays, S., Page, S. J., & Buhalis, D. (2013). Social media as a destination marketing tool: its use by national tourism organisations. Current Issues in Tourism , 16(3), 211–239. DOI: 10.1080/13683500.2012.662215. Hofacker C. F., & Belanche, D. (2016). Eight social media challenges for marketing managers. Spanish Journal of Marketing - ESIC , 20(2), 73–80. DOI: 10.1016/j.sjme.2016.07.003. Hoogeveen

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QUEST QUALITY MANAGEMENT TOOL FOR SUSTAINABLE URBAN MOBILITY

References [1] „QUALITY MANAGEMENT TOOL FOR URBAN ENERGY EFFICIENT SUSTAINABLE TRANSPORT” - INFORMATION LEAFLET ABOUT THE QUEST-PROJECT, 2013. [2] „QUEST-REPORT AND ACTION PLAN” FOR THE CITY OF BÉKÉSCSABA, MOBIL CITY CONSULTANCY, 2013. [3] WWW.QUEST-PROJECT.EU [4] WWW.MOBILITYPLANS.EU

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Dpaper: An Authoring Tool for Extractable Digital Papers

2015 http://beyondthebookcast.com/from-stm-tech-trends-for-2015/ also reported that the journal article has been at the center of a “hub and spoke” publishing model associated with videos, graphs and tables, and various digital artifacts. A publication in this sense is meant to be a software tool and service platform that provides a better understanding of its content, while supporting easy exploration of knowledge within it and related to it. These trends suggest a fundamental change in the authoring of academic papers and consequently in their patterns of use

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Simplifications of the volumetric error model because of the structural loop of machine tools

REFERENCES [1] ISO 10791-1;2015: Test conditions for machining centres - Part 1: Geometric tests for machines with horizontal spindle (horizontal Z-axis) [2] ISO 10791-2;2001 : Test conditions for machining centres - Part 2: Geometric tests for machines with vertical spindle or universal heads with vertical primary rotary axis (vertical Z-axis) [3] ISO 841; 2001 : Industrial automation systems and integration. Numerical control of machines. Coordinate system and motion nomenclature [4] ISO TR-16907; 2015 : Machine tools – numerical

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Competition and Cooperation in European Professional Club Football

Abstract

The aim of the article is to highlight the theoretical assumption that the relative competitive disadvantage between markets with different maximum sizes can be partially counteracted with strategic thinking and business-like operations. The research question presented in this article is whether there are any management tools available for clubs which they can use to improve their business competitiveness above and beyond the limitations of their maximum market size. According to the research hypothesis, there is such a tool available for clubs: the management and operation of a football club in a well-organized and business-like manner. The method of analysis is the so-called Grounded Theory (Glaser, & Strauss, 1967; Locke, 2001), which is an abstract analytical schema with a systematic data analysis process. The data collection incorporates desk research, comparative analysis, organizational review, and in-depth interviews. The results are presented according to the following dimensions: a) relevance of the research question; b) specification of groups of relevant management tools; c) the role of the national football association in the process of market development; d) the role of the owners in this process; and e) how the structure of the sector and its operating processes can guarantee the efficient utilization of all the material resources which have been plowed into the sector over the last four to five years. According to the conclusions, the creation of an operating system and club model that allows for the utilization of resources - maximized market revenues and governmental sources - in the most effective way is an unavoidable challenge. The formation of the sustainable operations of clubs is fundamentally influenced by club owners. An inspection of the interaction between club owners, head coaches, and players is a key task in the process of creating a new club model.

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Genetic Knowledge and Genetic Reproduction Technologies as New Modes of Governance – are We Witnessing a New Form of Eugenics?

Abstract

This article aims to examine whether there is continuity between eugenics as employed in Nazi Germany and modern-day medical genetics. Drawing on Foucault’s conceptualization of the relationship between power and knowledge, it draws the conclusion that despite the differences in the means employed and underlying motivations, both may serve as disciplinary tools and shape human behaviour. Finally, it addresses ethical issues that arise during genetic reproduction counselling. Namely, it reviews how genetic information during genetic reproduction counselling is presented to those being counselled and puts forward the idea on how to stay committed to the principle of non-directiveness.

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Change and Innovation Leadership in an Industrial Digital Environment

Abstract

With the high pace of digital innovation processes the risk of digital disruption increases for industrial companies. However, the progress in industrial digitalization accelerates the decision processes and relieves management from routine work. It gives room for creative management challenges like change and innovation processes. Team-oriented methods like Design Thinking are becoming a crucial part of the innovation culture. Industrial leadership must find current ways that are linked to creativity and to a coordinated human interaction. The article ties together the relevant literature and innovative ideas of digital tools, agile methodology and consequences for a flexible organizational structure.

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Studying of Interaction of Cutting Tool and Work-Piece at High Production Turning

ceramic tools by injection moulding. In: CO-MAT-TECH ´98.Trnava : STU Bratislava, 1998, p. 472-476. ISBN 80-227-1112-8. 5. STANČEKOVÁ, D. - JEDINÁK, I. - PILC, J.: Štúdium nových rezných kvapalín pri obrábaní ložiskovej ocele. Medzinárodná vedecko - technická konferencia „Valivé ložiská a strojárska technológia 2002“, Súľov, 1. - 2. október 2002, ISBN 80 -7135 - 999 - 7, s. 178 - 179. 6. SAJGALIK, M., CZAN, A. (2011): Studying of processes in cutting zone by non-destructive methods, volume 8, number 2 of Technological Engineering

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Tool Integration to Support SPEM Model Transformations in Eclipse

References A. Kleppe, J. Warmer, and W. Bast, MDA Explained: The Model Driven Architecture: Practice and Promise. USA: Addison Wesley, 2003, 192 p. "OMG model driven architecture," Object Management Group. [Online]. Available: http://www.omg.org/mda O. Nikiforova, A. Cernickins, and N. Pavlova, "Discussing the difference between model driven architecture and model driven development in the context of supporting tools," in The Fourth International Conference on Software

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Application of Thermal Tool Holder in Mechanical Engineering

References [1] Kunstfeld, J.: Comparison of the clamping of milling cutters in thermal fixtures with other tool clamping methods, Ostrava, 2015. Disertační práce. VŠBTechnická univerzita Ostrava. Vedoucí práce Josef Brychta. [2] Borovan, P.: Upínače nástrojů, Technický týdeník [online]. In: Praha, 2012 [cit. 2016-03-30].Dostupné z: http://www.technickytydenik.cz/rubriky/serialy/upinacenastroju/upinace-nastroju-1_8497.html [3] AB SANDVIK COROMANT. Rotating tools. Sweden: Elanders, 2012. 187 s. C-2900: 7ENG/01

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