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. & Brown, D., eds., Routledge International Handbook of Rural studies (pp. 36-49). London: Routledge. [46] Niedomysl, T. (2004). Evaluating the effect of place-marketing campaigns on interregional migration in Sweden. Environment and Planning A 36(11), 1991-2009. DOI: 10.1068/a36210. [47] Phillips, M. (2005). Differential productions of rural gentrification: illustrations from North and South Norfolk. Geoforum 36(4), 477-494. DOI: 10.1016/j.geoforum.2004.08.001. [48] Polèse, M. (2009). The wealth and poverty of regions. Why cities matter. Chicago: University of Chicago

. [3] Benthien, B. (1995). Touristische Entwicklungsmöglichkeiten der neuen Bundesländer. In: Moll, P., Ed., Umweltschonender Tourismus - Eine Entwicklungsperspektive für den ländlichen Raum (pp. 150-115). Bonn: Kuron. [4] Blackstock, K. (2005). A critical look at community based tourism. Community Development Journal, 40(1), 39-49. DOI: 10.1093/cdj/bsi005. [5] Borg van der, J. (2008). Place Marketing, Governance and Tourism Development. Or How to Design the Perfect Regional Tourist Board? Venezia: Ca´ Foscari University. [6] Brandth, B. & Haugen, M. (2011). Farm