My article investigated the drivers of shopping mall attractiveness. Which of various shopping mall qualities are key to building a mall’s attractiveness? This was the fundamental question in the cross-sectional, survey-based correlational study. The participants included 384 adult Poles (192 men and 192 women whose median age was 22). The survey included 58 items – nine to measure the shopping mall’s attractiveness (its emotional impact, cognitive effect and the customer’s visiting frequency), and 49 to measure its hypothetical predictors. The investigated objects were six urban shopping malls in Wroclaw, Poland. It turned out that shopping mall attractiveness was driven mainly by their atmosphere and social positioning. Surprisingly, the more subjectively noisy and crowded the shopping mall was, the more attractive it appeared to be; commerce-related features, on the other hand, while usually treated as vital to a shopping center, contributed relatively little to the mall’s attractiveness.
Shopping malls and shopping streets are environments frequented by millions of people daily. Malls are purposively built and strictly managed, whereas streets are evolving more spontaneously. Are these different but popular retail environments, out there to meet human needs, a like fit for all of us? Do all of us perceive them in the same way? Do we all feel just as good in them? Use them just as often and enthusiastically? We have set our research in a theoretical frame using one of the key concepts – describing the person-environment fit (P-EF) understood as a mental state giving rise to subsequent positive or negative states or behaviors. We assumed that the possible correlates of P-EF would be the person’s personality, temperament, and their system of values. Our cross-sectional correlational study involved 122 people aged 18 to 40. We found the match with retail environments to be influenced by subject traits, among them: consumption style, social affiliation need and openness to experience. Interestingly, it also turned out that the fit with retail environments is but ambiguously connected with hedonism co-variance, and that shopping streets can make for a fit no worse than malls.
There have been increasing calls in environmental psychology for the standardized instruments measuring people’s subjective perception of urban environment quality. One such tool is a commonly accepted and oft-cited questionnaire for measuring perceived urban environmental quality, the Perceived Residential Environment Quality & Neighborhood Attachment (PREQ & NA) Indicators, developed by a team of Italian researchers: Ferdinando Fornara, Marino Bonaiuto, and Mirilia Bonnes. This article presents the results of the PREQ & NA’s adaptation study that we conducted in Poland. The adaptation project was divided into several qualitative and quantitative stages spanning April 2013 to December 2014. A total of 200 participants were examined, 99 women and 101 men aged between 18 and 89. We cooperated with six English and Italian translators. The results of our study demonstrated a factorial validity of the tool’s Polish language version relative to both the Italian original and its recent Iranian adaptation, which we used for comparisons with the data obtained in a non-European cultural area. In addition to describing the entire adaptation procedure and presenting its results, we propose that a number of minor but necessary modifications be made in the Polish version, as indicated by our analyses. Following a positive verification and discussion of the Polish adaptation’s convergent, discriminant, and criterion validity, we propose the final Polish version of the adapted questionnaire.
Although it has been assumed for many years that there is a relationship between the subjectively perceived quality of residential environment and quality of life, empirical evidence for the existence of such a link has been inconclusive. It is also assumed that the perception of residential environment in a certain way covariates with the behavior of people in this environment; Empirical support for this correlation is now all the more problematic. The objectives in the our research project were as follows: (1) enriching the current knowledge about those links between the perceived quality of various residential areas and their inhabitants’ experienced quality of life, and (2) examining the co-variables between the sense of satisfaction with the residence and declared pro-social and civic behavior. For the purpose of our study, we proposed an original theoretical framework integrating several available man-environment-behavior relationship concepts with the more general homeodynamic regulation concept for achieving psychological balance. Sixty-two people aged 18 to 85 took part in the research. Two groups were identified in the analysis: young adults and seniors. No significant correlation was found between the respondents’ perceived quality of life and their satisfaction with the quality of the environment they inhabited. It was almost exclusively seniors who undertook activities to benefit the residential area, and their life quality was correlated with this activity. Young adults turned out to be generally inactive. Correlations between pro-social and civic behavior and the residential area’s assessed quality proved to be weak and simple, but had different directions and dimensions in young adults and seniors.