The management models pursued in logistics terminals determine their performance to a great extent. Terminals managed by public actors usually incorporate more social criteria into their decision-making processes. In addition, private management focuses on economic viability of the initiative. Decision-making is a complex process regardless the structure of management or the decision models useddue to the fact that a wide range of diverse criteria are embedded into this process. The objective of this paper it to determine a prioritization of a set of alternative options for investment projects which were suggested by port executives taking into account criteria and evaluation that have already validated by them. In order to perform the analysis a multi-criteria decision-making model was used: the Analytic Hierachy Process. The outcomes support a low-biased and efficient strategic planning through a balanced decision-making framework.