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José Ramón Cardona and María Dolores Sánchez-Fernández

Abstract

Tourism depends largely on the good will of local inhabitants and over the past decades many studies have been conducted concerning the attitudes of residents towards tourism. There is not much academic literature concerning nightlife, and in most cases the nightclubs are an element of a context in which another phenomenon is analyzed. There is a limited amount of literature analyzing the differences between men and women in their role as residents of a tourist destination, and there are also no studies concerning the attitudes of women towards nightlife. This paper intends to provide a first study of the attitudes of women towards the nightclubs, in the case of Ibiza Island. The analysis of the attitudes towards nightlife was carried out by means of an array of items integrated into a broader survey on attitudes of residents towards tourism. A total of 418 valid questionnaires were obtained, 266 of them were completed by women. Although the general view of the sector is negative, women are much more critical about the island’s nightlife. When breaking down the sample of women it can be seen that one part of women has similar opinions to those of men (Moderates), mainly those that depend economically on the sector, but the other part has very contrary opinions (Haters). Women have a more conservative and adverse stance towards risk than men, and they are more contrary to offers that may have a significant negative impact on local society, as would be the case for nightclubs.