Alina Gabriela Negoescu, Simona Boştină-Bratu and Lucia-Larissa Morar
Nowadays, teaching grammar and lexis to students is undoubtedly necessary but not enough. The new approaches to language teaching place a great emphasis on developing learners’ communicative competency. Besides the professional skills, essential to a successful career, individuals also need to acquire the communicative competency, which is equally important as it includes various other competencies, such as: linguistic, social, socio-cultural, or strategic competences in order to communicate and interact with each other. Our paper aims at discussing the different ways and methods teachers can use in the language classroom to build and enhance students’ social and strategic competencies.
Lucia-Larissa Morar, Simona Boştină-Bratu and Alina Gabriela Negoescu
The aim of the article is to offer a variety of simple resources to foreign language teachers who consider their students’ creativity very important. The activities that we propose apply to all levels of the students and can be adapted to different grammatical structures and vocabulary according to the target students. We undertook research on freewriting in a foreign language class in sophomore cadet groups. At the center of this research, there are students’ products (free texts) and methods used in carrying out the writing activity (writing strategies and solutions for linguistic problems). Since writing has always been a difficult skill and an unpleasant task for most of the students, with this new approach they have found a way of enjoying their own pieces of writing.
Alina Gabriela Negoescu, Simona Boştină-Bratu and Lucia Palea
This paper highlights the importance of integrating culture in the teaching of foreign languages to military students. The first section of the paper offers some basic definitions of culture and key terms associated with it. The next part of the paper brings into discussion the relationship between culture and language acquisition. There is an intimate connection between language and culture; not only language is comprised in the definition of culture, but it also reflects culture, thus we cannot separate language teaching from culture. The final part of the paper focuses on the military students as future leaders that need to develop cross-cultural communication skills and be aware of the cultural differences in order to avoid potential failures during communication with soldiers from foreign militaries in theatres of operation or on other international missions that they are assigned.
Simona Boștină-Bratu, Alina Gabriela Negoescu and Lucia Palea
The present paper aims at discussing the rationale for implementing posters in teaching and learning a foreign language in general, and in the military educational environment in particular. It proposes a flexible and practical approach of the discourse analysis, suitable for young learners as well asa reflection on its importance from a pedagogical perspective. The targets of this research are military students with A2 to B2 levels of English. In the context of visual narratives, posters can become effective and motivating tools able to adapt to any level, from beginner to advanced, and learners acquire military language by reading and listening to documents aimed at native speakers. It is believed that this approach will inspire new research paths on how visual materials can contribute to creating a pleasant and interactive educational environment in the military language classroom
Bianca Boştină-Bratu, Boştină-Bratu, Alina Gabriela Negoescu and Lucia Palea
Advertising is a tricky business, which constantly becomes the subject of polemics and taboos. Opinions, whether positive or negative, tend to be very radical, and this can be noticed in the urban landscapes of certain metropolises around the world. The aim of this research is to analyze the nature, purpose, and consequences of outdoor advertising as perceived by the consumer side of the market. Therefore, the focus of the research in this paper is on the degree of acceptance, by consumers, of this communication medium, as well as on how it varies according to geographical location. The analytical methodology used to this effect involves the creation of a questionnaire aiming to collect micro-economic and psychographic data about consumers in three metropolises in different parts of the world. The conclusion of the research is that consumer perception of outdoor advertising is influenced by the geographical location, and its longevity depends on the way it will be carried out in the next few years.