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A major boost to the website performance of up-scale hotels in Vietnam

Abstract

The study aims to enhance the customer experience on hotel websites in the context of venue’s booking channels to others. The online filed survey is conducted with 321 internet bookers. The exploratory factor analysis is adopted to analyze the data. The progression of customer satisfaction proceeds in a linear fashion on luxury (ranking from 4-star to 5-star hotels) websites. Moreover, the study reveals how hotel website performance would affect the levels of customer attitude and its sustainable development in the context of perceived e-service quality. The exploratory results show that customer satisfaction in online environment has identical processes in the context of up-scale hotel industry. The female group compared to male group, has more sensitive to perceive the impact of functionality of lodging website in developing customer satisfaction. Caution is advised in generalizing findings of this study due to stratified sampling even though the study confirms results of previously conducted studies. This study provides practical tips for website sustainable progress especially for hotel management to pay more attention to the e-service formation process. Therefore, the appropriate marketing strategy can be established to fill gender specific expectations towards individual degree of customer satisfaction.

Open access
Operating performance of SMEs in Thailand after going public

Abstract

This study investigates the operating performance of small and medium enterprises (SMEs) in Thailand, in terms of efficiency and profitability, after issuing initial public offering (IPO) in comparison to their pre-IPO performance. A cross-sectional analysis is also applied to examine the impact of ownership retention and underpricing on operating performance using different measurements. Studies in most developed countries identify a deterioration in post-IPO operating performance; however, few studies have been conducted in emerging markets, especially on SMEs performance after IPO issuance for fund raising. The results of 82 Thai SMEs listed in the Market for Alternative Investment (MAI) during 2001-2014 show the decline of the operating performance for post-IPO issuance compared to a year prior IPO whic99h are consistent with the “window dressing” and “market timing” concepts. SMEs improve their revenue significantly after going public even though their growth is lower than the assets’ growth rate. The original ownership retention has no significant impact on the operating performances in different measurements which are inconsistent with previous studies. The original owners of SMEs maintain relatively high managerial ownership after going public thus there is less agency cost problem. Underpricing has a negative impact on the changes in sales for post-IPO relative to pre-IPO, reflecting that the expectations of investors toward companies’ revenues are different from reality. The findings benefit company owners and management in the area of performance sustainability, and regulators in terms of auditing companies’ performances prior to going public.

Open access
The Possibility of Overcoming Barriers in International Cooperation in the Area of R&D from the Point of View of a Research Unit, Based on the Example of the Institute of Aviation

Summary

The article presents the possibilities of overcoming barriers in international cooperation from the point of view of a research unit. The goal of the article is the presentation of good management practices in international cooperation in the area of R&D between the Institute of Aviation and General Electric, which reduce the level of uncertainty of cooperation. In the text the results of quantitative research concerning barriers for technological cooperation between Polish entities and foreign partners were used. Case study analysis revealed the possibility of reducing these barriers. Data for the case study were collected in interviews with the managers of both the Polish and the American partner. Partner cooperation between organizations brings mutual benefits and motivates the partners to pursue further development of cooperation and reduces the transaction costs resulting from cooperation in a sensitive area. Both organizations have worked out a series of good practices of international cooperation in the area of R&D, which can be used for overcoming barriers in establishing international R&D cooperation by Polish companies.

Open access
Researching Capitalism In Poland: Economic Interests As A Cultural Construction

Abstract

Purpose: The three goals of the article are: first, to show some arguments surrounding the notion of capitalism in theoretical perspective, and also somewhat bashful connotations since it was introduced in Poland after the fall of communism; second, to present some historical facts about the rise of capitalism in Poland in comparative perspective, mostly European; third, to look for cultural categories necessary for analysing the peculiarities of Polish socio-economic development as the part of so-called „the second Europe”.

Methodology: I go back to the history of European patterns of capitalist formation: Anglo-Saxon, French, German, Russian in order to show the Polish trajectory as strikingly different. Before entering the Polish case, I present Mary Douglas and Aaron Widavsky’s proposal – how to analyze four cultures: individualist, egalitarian, hierarchical and fatalistic (authoritarian).

Implications: The main finding is that economic interests are always socio-cultural constructions, hence all definitions of the real life decisions (on public vs private, risk, externalities etc.) that the people make, must frame them within working life of given culture as the combination of universalism and particularism (of above-mentioned four cultures).

Open access
The Role of Crisis Prevention from the Perspective of the Biggest Polish Companies and Public Relations Agencies on the Basis of Expert Research

Summary

The article constitutes a presentation of the results of research devoted to the current trends in crisis PR. The authors of the work made an attempt to diagnose crisis prevention in a cross-section of two dimensions. On the one hand the perspective of business (survey of companies) was presented and on the other hand experts’ opinions (survey of the leaders of public relations agencies) were shown. As a result of analyses a point model of an immune system, which takes into consideration the key instruments of crisis methodology (developed procedures in form of communication management book, dedicated anti-crisis structures in an organization, crisis team with a fixed membership and a system of communication trainings) was designed. Diagnosis of prevention measures of the leaders of Polish business — based on the years 2007–2017 showed major deficiencies in the degree of companies’ preparation for the risk of crisis.

Open access
The role of tribalism as mediator between employee empowerment and organizational commitment in Yemeni Islamic banking sector

Abstract

This study examined the influence of employee empowerment on organizational commitment, and the level to which Tribalism plays a role in the relationship between the former two variables in the context of Islamic banks in Yemen. Indeed, the rationale for introducing employee empowerment is to increase levels of employee’s commitment to ensue positive outcomes. The interrelationships between the variables were analyzed to develop a strategy for increased organizational commitment in the Yemeni Islamic banking sector. This study used a social exchange theory to illustrate the study framework to link the relations between employee empowerment, organizational commitment, and Tribalism. This study relied on quantitative approaches. The study sample comprised of Yemeni Islamic banks’ employees. 450 questionnaires were distributed to employees, out of which, 292 were retrieved and deemed usable for analysis, constituting a 65% rate of response. The partial least squares structural equation modelling (PLS-SEM) was employed to analyze data and test the proposed hypotheses. The results indicated that there is a significant relationship between empowerment of the employees and their organizational commitment in Islamic banks in Yemen. More importantly, this study revealed that Tribalism is a significant mediator on the relationship between employee empowerment, and organizational commitment.

Open access
Science–Business Relations in the Opinion of University Employees. Expectations Versus Reality

Summary

The aim of this article is finding out, based on the obtained empirical data from an opinion poll carried out among the employees of the University of Wrocław, in what way and in what scope cooperation with entrepreneurs (business) takes place on the individual level and on the level of a university. The obtained responses served the purpose of analysis and diagnosis of the level and potential of cooperation between the scientific-didactic personnel, including doctoral students and the economic environment. Key factors stimulating and hampering cooperation were defined. The intermediate goal was to find out, whether in light of the expressed opinions a university is still perceived as a place for carrying out goals typical of a 2nd generation, Humboldt-type university, or whether the features of a creative 3rd generation1 university can be seen. 3rd generation university is focused more on cooperation with the external environment and an exchange of resources. By means of the theory of rational choice two hypotheses were formulated and confirmed: first of all, university employees cooperate with entrepreneurs bypassing the university and the second thing is that cooperation with business is above all a source of individual benefits and is assessed as good. The survey was carried out among the employees of the University of Wrocław in the first half of 2018.

Open access
The Significance of Direct Contacts in the Process of Building Relations with Student Candidates

Summary

In the second decade of the 21st century the graduates of high schools — student candidates — already belong to the next generation, called generation “Z”. This generation has been raised in the virtual world. Constant and unlimited access to the Internet leads to a situation in which it constitutes the most important communication channel and a source of information about the world surrounding them. Appreciating the significance of modern technologies and their role in building relations with student candidates, we can’t forget about the significance of direct contacts. For those facing the choice of university, which to a large extent may determine the kind of future professional career, communication in the virtual world, even though necessary, turns out to be insufficient. Meetings with candidates at universities, or high schools, lectures given by academic teachers to high school students, meetings with students, or other forms of direct contacts are still important elements of establishing and building relations with potential student candidates. The goal of this article is highlighting the significance of direct meetings in the process of establishing and building relations between a university and potential student candidates. To carry out the assumed goal a quantitative research on a group of high school students was carried out by means of the technique of auditorium questionnaire. On the basis of obtained results it was concluded that in the context of looking for information about the offer of universities young people from high schools expect direct meetings. What attracts particular attention are visits to universities, during which young people get the opportunity to participate in various activities. What turned out to be an important element of building direct relations were contacts with the students of a particular university. As the results of research have shown, it is worth engaging university students more often in the communication activities of universities.

Open access
The use of Social Media by Young Consumers in Purchasing Processes

Summary

The main purpose of the article is presenting the role of social media in the process of shaping the behaviours of young consumers in the context of utilization of chosen social media in the process of making purchasing decisions. The conducted research has shown that social media constitute an inseparable part of almost every decision-making process. The contents published in social media not only generate needs among young consumers, encouraging them to make unplanned purchases, but also constitute an important source of inspiration at the stage of looking for alternatives for satisfying their needs. Additionally, social media constitute a precious source of information about products and a place for expressing opinions and sharing purchasing experiences. The article presents a definition and classification of social media, as well as current data concerning young consumers as a market segment. In further part of the article the results of research concerning the influence of chosen social media portals on the behaviours of young consumers are presented on the basis of the example of fashion market.

Open access
Venture Capital and Exporting – Some Evidence from EU Countries

Abstract

Purpose: The aim of this article is to present the results of the research on the export of venture capi tal backed firms in the European Union countries.

Methodology: For the purpose of this article, the author created four linear regression models. He decided for export revenue to be a dependent variable. Then, the author verified the influence of four independent variables on export value.

Findings: The research found that the turnover of venture capital backed firms positively influences their export value. Moreover, the costs of employees also play an important role in export value explanation. Nevertheless, the empirical study did not confirm any strong positive correlation of analyzed firms’ export value with the number of employees and their share of shareholders’ funds in operating income.

Limitations: The analyzed period was limited only to 2016. Second, the study used only one dependent and four independent variables. Further research must include other variables, especially moderating ones, such as entrepreneurship ratio or availability of external financing forms. Third, the regression models were based on data retrieved from Orbis Database and can induce uncertainty regarding its credibility.

Originality: At present, there are still only few research studies that explore the export of venture capital backed firms.

Open access