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Jacqueline Byrne, Tomás Dwyer and Declan Doyle

Abstract

Organisations with market-oriented cultures outperform other organisations. Thus, the creation of such a culture is paramount. This paper details how distinct layers of an organisation’s culture can in combination influence market-oriented behaviours. The importance of organisational culture in the successful implementation of a market orientation strategy has been recognised. However, an awareness of how the layers of organisational culture, such as values, norms and artefacts, can contribute to market-oriented behaviour is still under research. The layers of organisational culture were thus investigated in three mixed-method case studies of Irish companies utilising a questionnaire survey, interviews and observations. The core conclusion of the study is that the combined synergistic effect of the particular unique organisational cultural layers in a company encourages market-oriented behaviours. This research adds necessary details for managers who seek to develop and create a market-oriented culture to improve company performance.

Open access

Gabriel J. Costello

Abstract

The purpose of this paper is to contribute to the literature on theories of the firm and argues for the importance of an innovation-based view (IBV). In doing so, it examines the incumbent management theories of the firm, resource-based view (RBV), knowledge-based view (KBV) and dynamic capabilities, considering the recent developments in the academic literature and in the nature of the firm. The research approach of abduction (conceiving of theory) proposed by Peirce and described by Van de Ven is used. A conceptual framework that incorporates the growing influence of information and communications technology and open innovation on the characteristics of the firm is developed. The managerial tradition that originated in the scholarship of Edith Penrose is used to develop the framework, as opposed to the lens of economic ‘black box’ theories.

Open access

Desmond Gibney and Martin Quinn

Abstract

This study details the management practices of a malting business called Bennetts of Ballinacurra (Bennetts), from approximately 1920s to the mid-1930s, a period when the Irish Free State was in its infancy. There is little extant literature on the management practices of Irish businesses of the time. Archival records, containing the company’s books, records and correspondence, were our primary source. Our findings revealed a relatively sophisticated management information system for which its merchant background and close connections to Arthur Guinness & Sons Ltd. (Guinness) were a potential explanatory factor. In addition, despite the business being small, the study revealed how management coped with issues such as business structure and industrial relations in a time of great political and economic change. There is scope for future research to utilise the archives of Bennetts, as well as other archives identified in our study.

Open access

Book Review on HR from the Outside In: Six Competencies for the Future of Human Resources

Dave Ulrich, Jon Younger, Wayne Brockbank and Mike Ulrich New York: McGraw Hill, 2012

Sarah Kieran

Open access

Chris O’Riordan

Abstract

This paper explores how general practitioners (GPs) address potentially opposing motivations stemming from being altruistic and self-interested, and the implications for patients and GPs. The author finds that GPs address dual goals of patient care and profit generation. This can be challenging, while professional values (altruism) encourage a patient focus, business realities (self-interest) mandate other priorities. Viewing clinicians as altruistic in isolation of business needs is unrealistic, as is the notion that profit is the dominant motivation. A blending of interests occurs, pursuing reasonable self-interest, patients’ best interests are ultimately met. GPs need a profit focus to sustain/improve the practice, benefitting patients through continued availability and capacity for enhancement. Therefore, it is argued that GPs behave in a manner that is ‘part altruistic, part self-interested’ and mutually beneficial. These insights should be considered in designing incentive systems for GPs, raising compelling questions about contemporary understanding of the nature of professionals.

Open access

Darragh Flannery and Tom Turner

Abstract

Over recent years pay levels in the public sector of the economy have come under increasing scrutiny. This paper provides an assessment of the key issues and challenges central to a comparison of wage levels in the private and public sector in Ireland. A review of the extant studies that have employed multivariate analysis to estimate the gap between public and private sector wages in Ireland indicates a wage premium in favour of public sector workers. However the actual magnitude of the earnings gap is difficult to accurately assess as the size of the premium varies markedly across these various studies. A number of possible options are suggested to guide the development of a fair system for assessing wage levels in the public sector.

Open access

Merima Činjarević, Emir Agić and Almir Peštek

Abstract

Despite numerous scholarly attempts, there is a lack of consensus regarding the relevance of various factors influencing consumer’s intention to purchase organic food. The purpose of this study is to asses the impact of subjective and personal norms on consumer attitude toward buying organic food. Moreover, this study aims to explore the moderating role of contextual factors - product knowledge and consumer scepticism on the norms- attitude link. Data were collected through an online survey on a sample of 212 organic food buyers in Bosnia and Herzegovina. Moderated regression analysis was used to test the hypothesized relations between the constructs of interest. Findings indicate the subjective and personal norms are positively and significantly related to consumer attitude toward organic food purchases. Also, our findings revealed that product knowledge strengthens the subjective norms-attitude relationship, while consumer scepticism toward organic food claims weakens the subjective norms-attitude link. This study informs producers, marketers, and policy-makers about the relative importance of norms, scepticism, and knowledge in the context of organic food consumption.

Open access

Laima Liukinevičienė and Jovita Vičienė

Abstract

The article presents a theoretical concept of an anthropological approach in strategic municipal management as well as work of researchers in development of anthropological methodology in strategic management. Pursuing the aim to develop theoretical discourse, the results of the performed qualitative research which confirm the actuality of an anthropological approach and application possibilities in municipal strategic planning are presented.

Open access

Iulia Monica Dumitrescu, Nuno Crespo and Nadia Simões

Abstract

The aim of this paper is to bring a methodological and empirical contribution to the measurement of trade competition. Globalization and the emergence of new poles in the world economy brought changes to the global landscape and consequent increase in international trade. There is a debate in the literature with regard the indexes that are better fit to be applied in empirical examples for the acquirement of relevant results for measurement of trade competition. This measurement will be achieved by observing the levels of structural similarity in distinct areas and at different moments in time. A higher degree of similarity between the export structures implies a stronger competition in destination markets. The values obtained for this measurement are highly relevant for the trade competition topic. Through this study we further explore the measurement of trade competition and comparatively discuss several indexes used in this area of research.

Open access

Igor Fedorko, Radovan Bacik and Beata Gavurova

Abstract

Consumer behaviour analysis is a key aspect for the success of e-business. The main objective of the study is to analyse the impact of selected user experience factors on e-commerce web site visiting (technology). The objective of the study is to create a model that will explain the impact of each major factor on the user experience and the re-visit of the e-shop. To explain the use of e-commerce technology, in the second part we have modified the original technology acceptance model (TAM) with other constructs. Specifically, there are modern technologies such as social networks or mobile apps that affect the use of e-shops. The TAM model is one of the most used models of what the system uses to identify the perceived usefulness and perceived simplicity of use from the user’ side. For the main advantage of our study, we consider that we have highlighted the importance of the factor of modern technology and therefore of social networks, mobile applications and contextual advertising. This factor, along with the other two factors, has been incorporated into our model and has shown that modern technologies have a direct impact and are therefore directly related to the frequency using the e-commerce websites.