Significant changes started in the children’s books market from 1989. The market gradually began to be saturated with far less expensive reprints of Western productions. Their artistic form is based on the style of cartoons, thus replacing the diversity of illustrations which is necessary to activate the development of child’s perception. Consequently, a special role is played by measures aimed to popularize the artistic achievements of artist-illustrators and designers of books for children in Poland. After the political system transformation, earlier activities were continued (plein-air workshops for illustrators in the Roztocze region). New undertakings were also initiated (meetings with graphic layout artists, conferences, exhibitions, workshops for children and teenagers in libraries). The article discusses the activities of Gallery [Galeria] 31 at Branch no. 30 of Hieronim Lopaciński City Public Library in Lublin, Poznań Trade Fair Meetings in Poznań, and plein-air workshops for artist-illustrators. These events are an example of local and nation-wide activities. They develop a conscious attitude towards the impact of the book form as a visual communication. The forms of Polish books (including textbooks and reading list books) for the youngest readers cannot be regarded as satisfactory.