Oscar Wilde once quipped, ‘Education is an admirable thing, but it is well to remember from time to time that nothing that is worth knowing can be taught.’ Whilst business scholars have challenged this premise, debate rages concerning what elements are most worth knowing. Specifically, the value of rigorous academic research is often weighed against the merits of specific student experiences that may have more immediate value in the marketplace. Within this changed context, academics are challenged to embrace collaborative forms of research activity and re-imagine the nature of the academic-practitioner exchange and accompanying knowledge transfer. We explore this changing role of the business school with an eye towards outlining potential bridges between academic knowledge and benefits of interactions with practice. Specifically, we consider the academic-practitioner interface in the context of the wider debate on ‘rigour and relevance’ in management education and research. Participatory modes of knowledge production are discussed, and current ideas on the ‘management practice’ gap are discussed. We conclude that more innovative forms of research engagement are required to encourage academic-practitioner collaboration. To that end, we discuss a number of potential approaches to help foster co-learning and discovery and debate their student, educator and broader instructional implications.
Abell, D.F. (2008) Reinventing the Management Education Industry - A Revolution in the Making, pp. 141-152, Berlin: Springer. 978-3-540-73880-0 (Print) 978-3-540-73881-7.
Allen, J. and van der Velden, R. (eds) (2008) The Flexible Professional in the Knowledge Society: General Results of the REFLEX Project, The Netherlands: Research Centre for Education and the Labour Market, University of Maastricht.
Austin, R. and Short, J.C. (2009) iPremier (A): Denial of Service Attack (Graphic Novel Version), Harvard Business School Case, 609-092, Boston: Harvard Business School Publishing.
Austin, R.D., Nolan, R.L. and O’Donnell, S. (2009) The Technology Manager’s Journey: An Extended Narrative Approach to Educating Technical Leaders, Academy of Management Learning and Education, 8, pp. 337-355.
Belski, I. (2009) Teaching Thinking and Problem Solving at University: A Course on TRIZ Creativity and Innovation Management, 18(2) pp. 101-108.
Burgoyne, J. G. and Turnbull, J.K. (2001) Leadership Development: Best Practice Guide for Organisations, London: Council for Excellence in Management and Leadership.
Bennis, W. and O’Toole, J. (2005) How Business Schools Lost Their Way, Harvard Business Burgoyne, J., Hirsh, W. and Williams, S. (2004) The Development of Management and Leadership Capability and Its Contribution to Performance: The Evidence, Prospects and the Research Need, Research Report RR560, Department for Education and Skills, Lancaster University, UK Christon, E. (2002) Revisiting Competencies for Hospitality Management: Contemporary Views of the Stakeholders, Journal of Hospitality & Tourism Education, 14(1), pp. 25-32.
CBI and Universities UK (2009) Future Fit: Preparing Graduates for the World of Work. www.cbi.org.uk/highereducation.
Cook and J.S. Brown (1999) Bridging epistemologies: the generative dance between organizational knowledge and organizational knowing, Organization Science, 10 (4), pp. 381-400
Cornuel, E. (2008) Impacts, Rigour and Relevance of Management Research, Journal of Management Development, 28(8).
DiMaggio, P.J. and Powell, W. (1991) ‘The Iron Cage Revisited: Institutional Isomorphism and CollectiveRationality in Organizational Fields’, in Powell W. and DiMaggio P.J. (eds) The New Institutionalism in Organizational Analysis, pp. 63-82. Chicago, IL: The University of Chicago Press.
DiMaggio, P.J. and Powell, W. (1991) ‘Introduction’, in Powell W. and DiMaggio P.J. (eds) The New Institutionalism in Organizational Analysis, pp. 1-38, Chicago: University of Chicago Press.
Easterby-Smith, M. and Araujo, L. (1999) ‘Organizational Learning: Current Debates and Opportunities’, in Easterby-Smith M., Burgoyne J., and Araujo L. (eds) Organizational Learning and the Learning Organization, pp. 1-21. London: Sage Publications.
Fincham, R. and Clark, T. (2009) Introduction to Point Counterpoint on Rigour and Relevance in Management Studies: Can We Bridge the Rigour Relevance Gap, Journal of Management Studies, 46(3), pp. 510-515.
Forfas (2009) Statement on Education & Training, National Competitiveness Council, Government Publications Office, Dublin.
Galavan, R.J., Harrington, D. and Kelliher, F. (2009) Why, what, and how of rigour and relevance in management research, Irish Academy of Management Conference, Galway.
Gibbons, M., Limoges, C., Schwartzman, S., Nowotny, H., Trow, M. and Scott, P. (1994) The New Production of Knowledge, Sage: London.
Hambrick, D.C. (1994) What if the Academy Actually Mattered?, Academy of Management Review, 19, pp. 11-16.
Harrington, D. and Kearney, A. (2011) The Business School in Transition: New Opportunities in Management Development, Knowledge Transfer and Knowledge Creation, European Journal of Industrial Training, 35(2), pp. 116-134.
Hodgkinson, G.P. and Rousseau, D. (2009) Bridging the Rigour Relevance Gap in Management Studies: Its Already Happening, Journal of Management Studies, 46(3), pp. 534-546.
Hughes, A., Abreu, M., Grinevich, V., Kitson, M. and Ternouth, P. (2008) Universities: Business and Knowledge Exchange, Council for Industries, Higher Education and Centre for Business Research: London and Cambridge.
Hynes, B. (2009) Growing the Social Enterprise - Issues and Challenges, Social Enterprise Journal, 5(2), pp. 114-125.
Hynes, B. and Richardson, I. (2007) ‘Creating an Entrepreneurial Mindset: Getting the Process Right for Information and Communication Technology Students’, in Lowry G. (ed) Chapter V1 Information Systems and Technology Education: From the University to the workplace. Hershey, PA: IGI Global.
Hytti, U. and O’Gorman, C. (2004) What Is Enterprise Education? An Analysis of the Objectives and Methods of Enterprise Education Programmes in Four European countries, Education and Training, 46(1), pp. 11-23.
Jantzen, R.H. (2000) AACSB Mission-Linked Standards: Effects on the Accreditation Process, Journal of Education for Business, 75(6), July-August pp. 343-347.
Kelliher, F., Harrington, D. and Galavan, R. (2009) Spreading Leader Knowledge - A Proposal for Practitioner-Academic Partnership in Disseminating Leader Knowledge, Irish Journal of Management, 29(2), pp. 103-21.
Kelly, C. (1997) David Kolb, the Theory of Experiential Learning and ESL, The Internet TESL Journal, 3(9), pp. 1-5. http://www.aitech.ac.jp/~iteslj/Kelly-Experiential
Khurana, R. (2007) From Higher Aims to Hired Hands, Princeton: Princeton University Press.
Khurana, R. and Marquis, C. (2006) Diagnosing and Dissolving our ‘Translation Gap’, Journal of Management Inquiry, 15, pp. 406-409.
Kieser, A. and Leiner, L. (2009) Why the Rigour Relevance Gap in Anagement Research Is Unbridgeable, Journal of Management Studies, 46, pp. 516-533.
Leavitt, H.J. (1989) Educating out MBA’s: on Teaching what we haven’t Taught. California Management Review, 31(3), pp. 38-50.
MacLean, D., MacIntosh, R. and Grant, S. (2002) Mode 2 Management Research, British Journal of Management, 13(3), pp. 189-207, December.
Mintzberg, H. and Gosling, J. (2002) Reality Programming for MBAs, Strategy and Business, 26(1), pp. 28-31.
Mitev, N. and Venters, W. (2009) Reflexive Evaluation of an Academic Industry Research Collaboration; Can Mode Two Research be Achieved?, Journal of Management Studies, 46(5), pp. 733-754.
Nicolini, D. (2007), Stretching out and expanding work practice in time and space: the case of telemedicine, Human Relations, vol. 60 no. 6, pp. 889-920.
Nussbaum. (1997) Cultivating Humanity: A Critical Defence of Reform in Liberal Education, Cambridge, MA: Harvard University Press.
Orlikowski, W.J. (2002) Knowing in Practice: Enacting a Collective Capability in Distributed Organizing, Organisation Science, June 1: pp. 249-273.
O’Reilly, Charles A. and Tushman, M., Ambidexterity as a Dynamic Capability: Resolving the Innovator’s Dilemma (March 2007). Stanford University Graduate School of Business Research Paper No. 1963. Available at SSRN: http://ssrn.com/abstract=978493 or http://dx.doi.org/10.2139/ssrn.978493
Palmer, T.B. and Short, J.C. (2008) Mission Statements in U.S. Colleges of Business: An Empirical Examination of Their Content with Linkages to Configurations and Performance, Academy of Management Learning and Education, 7, pp. 454-470.
Pedler, M. (1991) Action Learning in Practice (2nd ed.). Aldershot, UK: Gower.
Pfeffer, J. and Fong, C. (2002) The End of Business Schools? Less Success than Meets the Eye, Academy of Management Learning and Education, 1(1), pp. 1-22.
Pittaway, L. and Cope, J. (2007) Entrepreneurship Education: A Systematic Review of the Evidence, International Small Business Journal, 25(5), pp. 477-506.
Poole, D. and Robertson, B. (2003) Hunting the Shark or Leading with Purpose? Managing the Enterprise University, Journal of the Australian and NewZealand Academy of Management, 9(3), pp. 8-17.
Ramsey, C. (2005) Narrative: From Learning in Reflection to Learning in Performance, Management Learning, 36(3), p. 219
Revans, R.W. (1982) The Origin and Growth of Action Learning, Brickley, UK: Chartwell-Bratt Seelye, A.L. (1963) The Role of Business Schools in a Changing Environment. Accounting Review 38(2), 302-309.
Short, J.C. and Reeves, T.C. (2009) The Graphic Novel: A ‘Cool’ Format for Communicating to Generation Y, Business Communications Quarterly, 72, pp. 414-430.
Short, J.C., Moss, T. and Lumpkin, G.T. (2009) Research in Social Entrepreneurship: Past Contributions and Future Opportunities, Strategic Entrepreneurship Journal, 3, pp. 161-194.
Short, J.C., Randolph-Seng, B. and McKenny, A.F. (2013) Graphic Presentation: An Empirical Examination of the Graphic Novel Approach to Communicate Business, Business Communication Quarterly, 76(3), pp. 273-303.
Stambaugh, J.E. and Quinn Trank, C. (2010) Not so Simple: Integrating New Research into Textbooks, Academy of Management Learning and Education, 9, pp. 663-681.
Starkey, K. and Madan, P. (2001) Bridging the Relevance Gap: Aligning the Stakeholders in the Future of Management Research, British Journal of Management, 12, Special Issue, pp. 3-26.
Starkey, K. and Tempest, S. (2005) The Future of the Business School: Knowledge, Challenges and Opportunities, Human Relations, 58(1), pp. 61-82.
Starkey, K. and Tempest, S. (2008) A Clear Sense of Purpose: The Evolving Role of the Business School, Journal of Management Development, 27(4), pp. 379-390.
Taylor, S. and Easterby-Smith, M. (1999) ‘Culture and Organizational Learning: Toward Pluralism’, in Easterby-Smith, M, Araujo, L. and Burgoyne J. (eds) Organizational Learning. 3rd International Conference, pp. 1039-59. Lancaster: Lancaster University.
Tenenbaum, G., Naidu, S., Jegede, O. and Austin, J. (2001) Constructivist Pedagogy in Conventional on-campus and Distance Learning Practice: An Exploratory Investigation, Learning and Instruction, 11(2), April, pp. 87-111.
Thompson, S. and Thompson, N. (2008) The Critically Reflective Practitioner, Palgrave Macmillan UK.
Turnbull. A and Eickhoff, M (2011) Business Creativity: Innovating European Entrepreneurship Education.
Journal of Small Business and Entrepreneurship, 24(1), pp. 139-150.
Weick, K. (2001) Gapping the Relevance Bridge: Fashions Meet Fundamentals in Management Research, British Journal of Management, 12, Special Issue, pp. 71-75.
Yanow, D. (2004), Translating Local Knowledge at Organizational Peripheries. British Journal of Management, 15: S9-S25.
Yunker, P.J. (1998) A Survey of Business School Heads on Mission-Linked AACSB Accreditation Standards, Journal of Education for Business, January-February, pp. 137-143.