Determining Customer Satisfaction in the Real Estate Management Sector in Riga

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Abstract

This article discusses the need to determine customer satisfaction and how to use it in non-mortgage asset management companies. The aim of the article is to discover the essential elements necessary for ensuring customer satisfaction in real estate management companies. A customer satisfaction survey, which enables the management company to gain information about customer needs and control the quality of provided services, is essential for successful operation of the companies in order to maintain a high standard in one of the fundamental values - quality of customer service. The present article analyses the results of the research obtained by interviewing the clients of the real estate management company. In the conclusion, proposals are made for methods in order to continue improving customer satisfaction.

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