Diagnosis of the socionic temperament of personality and creating a psychological portrait of the Western European SPA and wellness tourists in Bulgaria

Open access


Human personality is a set of psychological characteristics that distinguishes it from others. However people can be classified as congenital personality types, interactions that are precisely defined. The aim of this article is to characterize the socionic temperament and psychological profile of the spa and wellness tourists in Bulgaria. The study is based on a survey of 460 tourists who visited Bulgarian spa centers in the summer and autumn of 2015.

[1] Alexandrova, N,. N. Boyadzhieva, Kl. Sapundzhieva, Tsh. Kolarova. Sotshionikata v sotshialnata sfera. „Sv. Kliment Ohridski”, Sofia, 2004.

[2] Hawkins, D. I., Best, R. J., & Coney, K. A. Consumer behavior: Building marketing strategy (9th ed.). Boston: McGraw Hill, 2003.

[3] Petkov, A. Lichnost I psihichna adaptatshiya. “Nauka I izkustvo”, Sofia, 1987.

[4] Robert A. Baron & Donn Byrne. Social Psyhology: Understanding Humanic Interaction. 5th ed. (Boston: Allyn and Bacon, 1987). In: Solomon, М. Potrebitelskoto povedenie, “Iztok - Zapad”, Sofia, 2001.

[5] Snedecor, G and W. Cochran. Statistical Methods, New York, Iowa, 1967.

[6] http://www.keirsey.com/drdavidkeirsey.aspx (available on 5.07.2015).

Journal Information


All Time Past Year Past 30 Days
Abstract Views 0 0 0
Full Text Views 161 158 13
PDF Downloads 66 65 6